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Williams-Sonoma buys Dormify鈥檚 IP: The move aims to help the housewares retailer capture a larger share of the college-age consumer market.

Tariffs will have an impact on retail media spend, but even in the most extreme scenario of tariff implementation, we still expect retail media ad spend to rise this year. 鈥溎⒐紸V half of Amazon's top 10,000 sellers are based in China,鈥� Marzano said. But many of these sellers may not have any choice but to continue spending on US-based retail media networks.

Amazon breaks its silence on grocery business: CEO Andy Jassy is 鈥渧ery bullish鈥� about retailer鈥檚 prospects as more customers stock up on everyday essentials.

Incrementality has always been the holy grail of retail media. But lately, it鈥檚 taken on greater importance as ad budgets are squeezed and retail media networks (RMNs) fight for their share of ad dollars.

The news: President Donald Trump is threatening Apple with a 25% tariff on all iPhones made outside of the US, indicating fractures in his relationship with Apple CEO Tim Cook. In a Truth Social post, Trump said, 鈥淚 have long ago informed 鈥� Apple that I expect their iPhones that will be sold in the [USA] will be manufactured and built in the 摆鲍厂闭.鈥�.

Our take: Amazon鈥檚 integrations with InfoSum and Magnite signal its deeper ambition to be the essential intermediary that advertisers must work through to effectively target audiences and manage campaigns across the retail media and CTV landscapes.

Retail pharmacy reputations continue to slide: Even though retail pharmacies are rated poorly by consumers, pharmacists are still trusted sources. Newer pharmacy models create opportunities for drugmakers to build closer ties with pharmacists.

Go further: Check out our FAQ: How the US-China Trade War Is Affecting TikTok Shop, Temu, and Shein and Impact of Tariffs on US Businesses.

In March, 93% of 2.5 million page visits by 900 US adults touched a page mentioning AI, but most encounters were casual, not intentional, per Pew Research Center. By the numbers:. 58% of respondents encountered AI-generated summaries in search results. 52% visited news sites mentioning AI, but only 8% saw in-depth AI stories. 13% visited AI tools like OpenAI鈥檚 ChatGPT or Midjourney.

The issuer鈥檚 increased acceptance on multiple Caribbean islands dovetails with its cardholders鈥� travel preferences.

The company is leaning firmly into the first by introducing higher-priced products, such as the latest iteration of its Cloud sneaker, which retails for more than its predecessors. On will also begin raising US prices on select styles in July as it tries to further elevate its brand while mitigating the impact of tariffs.

Shoppable ads will be a focus for brands in 2025 as they test new formats offered by retail media networks and their media partners.

With US commerce media ad spending projected to reach nearly $70 billion in 2025, understanding how to effectively operate in this space has become critical for marketers.

While the sector will continue to expand its share of total retail, it faces mounting headwinds. Rising costs, shifting platform strategies, and ever-evolving trade rules are pressuring margins and reducing competitiveness. As a result, ecommerce growth is likely to fall short of earlier projections, even as the channel continues to gain long-term traction.

The strategy echoes the surge in March imports, which helped drive a 14% jump in the US trade deficit before the administration鈥檚 鈥淟iberation Day鈥� tariff announcement, per the US Commerce Department. Temporary halts on reciprocal tariffs and the steepest duties on Chinese goods have also spurred an uptick in orders from Asia.

The US could be the only country to experience a drop in foreign travel spending this year: Tariffs, uncertain travel policies, and a boycott by Canadian and Mexican travelers may cost the economy $12.5 billion.

Restaurant visits are declining as consumers worry about their finances: Uncertainty is pushing customers to be more discerning about where they spend their food dollars.

Nike resumes selling on Amazon as tariffs threaten its turnaround: The brand is betting that an expanded retail presence will soften the blow of higher prices.

China鈥檚 deflation problem reveals flaws in its trade war strategy: Beijing鈥檚 bid to offset tariffs with domestic consumption are hampered by consumers鈥� reluctance to spend.

US consumers will average 1 hour, 25 minutes per day with digital audio in 2025鈥攋ust 2 minutes shy of their daily time spent browsing social media, per our forecast. But while social networks will account for nearly a quarter of total US media ad spending, digital audio services will represent just 1.8%.

While most of Ralph Lauren鈥檚 supply chain is outside the US, no single country accounts for over 20% of production, while China represents a single-digit percentage of the products sold in the US. Even so, both companies are taking a conservative approach to the year ahead.

A subscription fee may be necessary to cover computing costs, but considering only 6% of US smartphone users would pay for AI features, a separate device would likely fare the same, per CNET. Our take: This marks OpenAI鈥檚 transition from software into hardware and consumer electronics, and Ive鈥檚 acqui-hire could be its most strategic move yet.

Tariffs are a heavy burden for foreign automakers: Toyota, Nissan, and Mazda are among the companies that stand to be hit hard by punishing US auto duties.

Go further: Check out our tariff coverage, including our Live FAQ: The Impact of Trump鈥檚 Tariffs on Consumers, Businesses, and Trade, as well as our report on The Impact of Tariffs on US Businesses.