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  • Indegene looked at emails, electronic health records, virtual rep engagements, programmatic ads, paid search, and social media. Older HCPs are surprisingly the most digitally savvy. HCPs ages 50-70 accounted for the highest percentage (36%) of digital enthusiasts and regular digital users. Just 7% of HCPs under 30 display digital enthusiasm.

    Article
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    Apr 25, 2025
  • Hackers posed as ChatGPT users and sent customer support emails that included malware attachments that would have potentially taken screenshots or exfiltrated data if opened by employees. State-sponsored hacking is escalating: While OpenAI says the attempts were unsuccessful, Beijing-sponsored hacking attempts on US companies and networks are intensifying.

    Article
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    Oct 9, 2024
  • A reduced focus on security at Twitter exposed 200 million ܲ’ email addresses leaked by hackers. Amazon’s and Alphabet’s aggressive expansion during the pandemic has now led to sudden contraction, with both companies distancing themselves from moonshot projects and broader consumer electronics ambitions.

    Article
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    Jan 10, 2023
  • If stuck or prompted for sensitive info, such as login credentials, it asks the user to take control. OpenAI said it should ask for permission before sending emails or making purchases. Operator saves screenshots and chat records for 90 days, compared with ChatGPT’s 30-day retention policy, so OpenAI can review any potential abuse of the tool.

    Article
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    Jan 27, 2025
  • Wallet providers will need to meet evolving consumer expectations and generational shifts in usage, as well as solve adoption and conversion hurdles. This deck helps solution providers approach wallet providers with data-rich pitch slides, compelling content marketing assets, and inspiration for thoughtful prospecting emails that highlight the mobile wallet opportunity. This deck will:.

    Report
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    Nov 15, 2024
  • This feature will help Venmo catch up to other P2P apps and bring in more frequent users.

    Article
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    Oct 3, 2024
  • Email is the top area where marketers are increasing their budgets. Some 62% of US B2B and B2C marketers had increased their email marketing campaign in the past 12 months, according to April 2023 data from SeQuel Response and ISG. But recent email updates from Apple and Gmail add new challenges to email marketing, especially for B2B marketer.

    Article
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    Jul 3, 2024
  • The news: Apple blocked the email app BlueMail developed by Blix due to new ChatGPT features. The app uses OpenAI’s chatbot to help make automated email writing sound more natural based on ܲ’ previous emails and calendar events, per The Wall Street Journal.

    Article
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    Mar 6, 2023
  • Securing usage rights and briefing creators for multiple formats enables influencer content to extend across email, web, retail, and paid channels. Start small with AI adoption. Piloting AI in low-risk areas like content variations or campaign summaries helps build confidence and reduces workflow friction. Recommendations for solution providers.

    Report
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    May 21, 2025
  • Forcing users to surrender their email addresses to view content, or tricking them into a certain kind of data collection using a dark-patterned consent management platform, will cost publishers in the long term.

    Report
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    Jan 23, 2024
  • Because deterministic data is based on customer information like email addresses, phone numbers, user names, or credit card numbers, it enables marketers to more accurately target their efforts. On the other hand, probabilistic data, usually based on web browsing and other digital behaviors, is more scalable, providing a more holistic view of an audience.

    Article
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    Apr 3, 2023
  • They can do this by optimizing their customer acquisition, user experience (UX), and loyalty strategies. This deck aims to help solution providers approach retailers and brands with data-rich pitch slides, compelling content marketing assets, and thoughtful prospecting emails that highlight the mobile commerce opportunity. Specifically, it will:. Size the opportunity in mobile commerce.

    Report
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    Jun 21, 2024
  • Google’s AI is expanding fast and meeting demand, but users could be wary about data collection in their homes and vehicles.

    Article
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    May 14, 2025
  • The news: Microsoft 365 experienced a widespread outage Tuesday morning, affecting ܲ’ ability to access Outlook, OneDrive, and Teams. Reports began spiking around 9am EST, with most complaints centered on Outlook email. Outage tracking website Downdetector recorded over 600 reports from the UK and more than 400 from the US early on, with disruptions also affecting users in South Africa and India.

    Article
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    Dec 10, 2024
  • Workout Buddy: The watchOS 26 app combines ܲ’ activity logs, an AI chatbot, and real-time insights. This was one of few native AI updates. Visual intelligence: Apple is expanding this feature to allow users to run searches on any item appearing on their screens. Users can query OpenAI’s ChatGPT or run visual search on Google or Etsy.

    Article
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    Jun 9, 2025
  • There is a growing number of user-friendly platforms requiring minimal technical expertise. AI tools like Jasper are designed with marketers in mind. They provide intuitive interfaces where users can receive content drafts in minutes. These tools often include templates for content such as blog posts, social media updates, and email copy.

    Article
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    Nov 1, 2024
  • Paze requires zero passwords or usernames, instead identifying customers by their bank-identified email address and phone number. Paze’s digital wallet automatically suggests relevant payment options to optimize customer’s transactions experience and potential rewards/cash back. Our take: Groundwork has been set for Paze to take off.

    Article
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    Jun 6, 2025
  • Why it matters: Feature innovation can help Google Wallet better compete against—or in this case, catch up to—Apple Wallet, which boasts a clear lead in terms of mobile wallet users. We forecast US Google Wallet users will total 50.94 million this year, accounting for almost 30% of all mobile wallet users.

    Article
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    Mar 20, 2025
  • Industry KPIs show how email compares to SMS

    Article
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    Apr 4, 2023
  • By streamlining workflows with integrated genAI, Dia targets professionals and power users, but its success depends on pulling users away from entrenched defaults.

    Article
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    Dec 2, 2024
  • So far, returning Fastlane users have a nearly 80% conversion rate, compared with the industry average of 50% for guest checkout. Paze also recently became available at major US banks. The wallet identifies consumers by the email address they use with their bank and their bank-enrolled phone number.

    Article
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    Dec 23, 2024
  • We trialed ChatGPT and Spiral, a tool by Every Inc. that lets users train a system on its writing styles and copy templates to quickly generate messaging. We ended up using Spiral due to ChatGPT’s quality and hallucination issues. Key steps that ĢAV took included:. Training Spiral on its copywriting templates, using past examples of campaign email, ad, and social copy.

    Report
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    Feb 12, 2025
  • The news: Read AI unveiled Search Copilot, an AI-powered search engine designed to unify information from meetings, emails, chats, cloud storage, and CRM platforms. Unlike existing solutions, the company says its Search Copilot provides seamless cross-platform data retrieval with instant setup, making it accessible to individuals and businesses alike.

    Article
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    Mar 12, 2025
  • Google’s new email sender guidelines could throw a wrench in marketers’ email plans by making it easier to unsubscribe from bulk senders. Use this chart:. Identify the areas where marketers are increasing their direct marketing budgets. Plan your marketing media mix. More like this:. 5 marketing buzzwords worth knowing.

    Article
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    Oct 6, 2023
  • Warning of security and privacy risks, Whittaker highlighted concerns about sharing personal data to enable agents to act autonomously on ܲ’ behalf, such as making online purchases or booking tickets. A gap is opening between increasingly powerful AI technologies and consumer adoption.

    Report
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    Mar 20, 2025