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According to Reuters, 500 employees were laid off in Malaysia, most of whom were in the company’s content management teams. The embattled short-form video platform has committed to spending $2 billion on global trust and safety and is heavily automating its content moderation processes. Eighty percent of content that violates TikTok policy is now removed by automated technology, per TikTok.

Asia-Pacific is key to TikTok’s growth thanks to its expanding number of users, swelling middle class, and friendlier political environment. Which countries are leading the way, and how will TikTok continue its growth?

Sustainability awareness is high in Asia-Pacific, where the majority of consumers are open to spending more on eco-friendly products. How can brands and retailers capitalize on the green opportunity—while also doing good for the environment?

The Philippines will lead the world in ecommerce growth every year through 2027, and Malaysia will also hover near the top. Indonesia, by contrast, has dropped far down the list (4.6% projected ecommerce growth this year). To view the full forecast, click here. India will be the only megamarket to make the top 10 list.

Our final question, we're in Malaysia. And which of the following are you unlikely to see on advertising in the country? And your options are ponytails, yellow clothes or black cars. Which of those three are you unlikely to see on ads in Malaysia? Ponytails, yellow clothes or black cars. Ethan Cramer-Flood (25:26):. Wow, good one. Man-Chung Cheung (25:28):. Interesting choices. Bill Fisher (25:30):.

Asia-Pacific remained a global hotspot in 2023, with six of the top 10 fastest-growing retail ecommerce markets worldwide. In particular, China's online shopping market showed signs of resiliency, with growth rates in the double digits.

The countries surveyed were Argentina, Australia, Brazil, France, Malaysia, Saudi Arabia, United Arab Emirates, the UK, and the US.