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25% tariffs on Mexican imports could shake up the struggling beer industry: Modelo owner Constellation Brand would be hit hard, while Molson Coors could seize the opportunity to grow share.

Latin America will leapfrog North America for the top spot among internet users in 2024. Among the countries we break out, only South Korea exceeds the US in both penetration metrics. South Korea, the US, and Canada will be the top three countries for digital gaming among the population overall, with Brazil a close fourth.

The news: Reddit is boosting its AI-powered automatic translation services by adding the option in 35 countries in Europe, Asia, and Latin America. Reddit users can click an icon to translate their entire feed, including comments, into their language of choice.

Conversely, low internet penetration countries (including in Latin America and large parts of MEA and Asia-Pacific) will have online samples which contain proportionally higher levels of young, urban and educated individuals, reflecting the nature of internet usage in those countries.

On today's podcast episode, we discuss what the verdict is on Netflix's sports streaming experimentation and how small and mid-sized advertisers are spending more on CTV ads. Tune in to the conversation with Senior Director of Podcasts and host Marcus Johnson, Senior Analyst Ross Benes and Vice President Paul Verna. Listen everywhere and watch on YouTube and Spotify.

Temu and Shein won over cost-conscious shoppers in 2024: But regulatory concerns over tax loopholes, product safety, and labor practices could weigh on growth in 2025.

Navigating US sanctions and a Chinese antitrust investigation could derail Nvidia’s supply chain, delay cutting-edge hardware, and challenge its dominance in a global market.

Latin America comes in a distant second with a 10.7% share. What’s more, Asia-Pacific will remain the third-fastest-growing region (3.6%)—behind the Middle East and Africa (6.0%) and Latin America (4.2%). However, Asia-Pacific’s growth rate has likely already peaked. Digital video still has runway for growth in Asia-Pacific. Asia-Pacific is underindexing in digital video viewer penetration.

Among Emerging Markets, Latin America and India Have Arrived. For years, we have pointed to Latin America and India (and sometimes Southeast Asia) as the future. As of 2023, the future will have arrived. India is set to break into the top 10 in global ad spending, and Brazil is already ninth.