With TikTok Shop and plans to build fulfillment centers in the US, it’s taking two more steps in that direction. Amazon is chasing the platforms’ short video success. But building its TikTok-like Inspire feed does not mean consumers will come. They’re more likely to turn to Google at the product discovery stage, per April 2022 research conducted by Morgan Stanley.
Report
| Jan 24, 2023
What is shoppable media and which formats have the most potential?
Report
| Feb 2, 2024
Retail ecommerce sales include the sale of products and related services ordered using the internet, regardless of fulfillment method. We exclude the following consumer categories from our definition of retail ecommerce sales:.
Report
| Jul 28, 2023
Retail ecommerce sales include the sale of products and related services ordered using the internet, regardless of fulfillment method. We exclude the following consumer categories from our definition of retail ecommerce sales:.
Report
| Jul 24, 2023
On today’s podcast episode, we discuss how Google’s cookie choices affect targeting with insights on alternative identifiers, data privacy, and strategies for 2025. Tune in to the discussion with our Principal Analyst and host Yory Wurmser, Chief Brand Officer of CP Skin Health Group Echo Sandburg and Senior Director First Party Data Strategy of the Eli Lilly & Company Moitree Rahman.
Audio
| Nov 26, 2024
The cost of fulfillment, especially when you're Amazon and you're trying to optimize it and be as fast as possible is incredibly, incredibly expensive.
Audio
| Aug 18, 2023
Do you see a world where Uber has its own fulfillment centers? Blake Droesch:. It's not too far off. Uber's invested in a lot of different, wild ideas. Sara Lebow:. Okay. Moving along. Sky, can you give us our next creative recommendation for a retailer offering a membership? Sky Canaves:.
Audio
| May 31, 2023
Dollar store consumers, especially lower-income households, are facing financial difficulties, relying on credit cards to cover necessities. Retailers like Dollar General and Dollar Tree are focusing on pricing and promotions to keep customers shopping, but there has been a decline in discretionary spending from middle- and high-income consumers, who may be turning to mass retailers like Walmart.
Article
| Sep 10, 2024
Our latest forecast and exclusive consumer surveys highlight the most compelling omnichannel opportunities for fashion brands, retailers, and marketers.
Report
| Mar 13, 2024
This report presents five of the most intriguing and/or under-the-radar positive forecasts for 2024 that clients should be aware of, as compiled by our forecasting team.
Report
| Jan 11, 2024
Amazon to launch budget marketplace to compete with Temu, Shein: The retailer is copying their playbook—complete with cheap products and longer delivery times—to stay ahead in the ecommerce race.
Article
| Jun 26, 2024
Shoppers made a record number of Amazon purchases this holiday season: Strong consumer spending coupled with momentum in its ad business helped propel Amazon’s earnings well past expectations.
Article
| Feb 1, 2024
On today's podcast episode, we discuss the unofficial list of the most interesting retailers for the month of November. Each month, our analysts Arielle Feger, Becky Schilling, and Sara Lebow (aka The Committee) put together a very unofficial list of the top eight retailers they're watching based on which are making the most interesting moves: Who's launching new initiatives? Which partnerships are moving the needle? Which standout marketing campaigns are being created? In this month's episode, Committee members Analyst Arielle Feger and Senior Analyst Sara Lebow will defend their list against Vice President of Content Suzy Davidkhanian and Senior Director of Briefings Jeremy Goldman, who will dispute the power rankings by attempting to move retailers up, down, on, or off the list.
Audio
| Nov 27, 2024
When it comes to retail memberships, Amazon is the leader, boasting 97.2 million household Amazon Prime members across the US, nearly three-quarters of the country’s total households, per our forecast.
Taking a page from Amazon’s playbook, retailers like Walmart, Best Buy, and Target are using their own members-only sales events to build out their retail memberships.
Article
| Sep 5, 2024
Instacart and Uber team up to keep DoorDash at bay: Instacart hopes the deal will protect its grocery business and widen consumer appeal, while Uber looks for new customers.
Article
| May 7, 2024
ThredUp tests peer-to-peer marketplace model as losses pile up: The resale platform is in need of a reset as it struggles to navigate an uncertain economic environment.
Article
| Aug 20, 2024
Trader Joe’s small, curated stores and limited footprint sets it apart. Between its branding, product choice, and customer experience, there are a lot of lessons other retailers beyond grocery can learn from the Trader Joe’s model. Here are four takeaways from Trader Joe’s.
Article
| Apr 28, 2023
Though growth is slowing, digital grocery will continue to fuel overall ecommerce growth in the US.
“Growth is no longer driven by new adopters, but heavy digital grocery users,” our analyst Blake Droesch said on a recent “Reimagining Retail” podcast episode. Here’s how retailers like Instacart, Amazon, and Walmart can capitalize on frequent buyers.
Article
| Aug 17, 2023
Inflation is on the rise and the competition for consumer dollars is heating up between restaurants and retailers. Here are five insights into how consumers are purchasing their food as prices continue to rise.
Article
| May 1, 2024
Retail media will make huge gains this year in Canada. Our first-ever forecast for retail media ad spending in Canada and our joint survey of ad buyers (conducted with IAB Canada) highlight the latest developments.
Report
| Jan 17, 2024
Amazon and Walmart reinforce the value of their membership programs: Amazon now offers free Grubhub+ membership as a permanent Prime perk and Walmart+ announces its member-exclusive sale.
Article
| May 30, 2024
Instacart has had a busy few months. Besides scrapping its plans to go public, the company has cut its valuation a few times, trimmed its workforce, and explored other cost-cutting measures. That being said, Instacart has also made investments to bolster its business, including new technologies for merchants and expanded retail media offerings.
Article
| Feb 10, 2023
The future of ecommerce is grocery. Historically, three categories led the US ecommerce market: apparel and accessories, computer and consumer electronics, and furniture and home furnishings. But in recent years, growth has been fueled by essential goods, including food and beverage items, personal care products, and household supplies. This shift will take grocery to the top of the four major ecommerce categories by 2026.
Article
| Jan 10, 2024
As consumers hunt for the best deals, generative AI will drive $194 billion in consumer spending by enabling brands to provide personalized customer service, marketing promotions, and commerce experiences, per Salesforce. Social media advertising will also have an outsized impact on purchase decisions versus traditional marketing efforts.
Article
| Aug 29, 2023
Small-format stores are gaining popularity among retailers trying to get closer to where consumers live and work. Some retailers, like Macy’s, are using small-format stores to reach consumers in more urban locations. But others, like Target, are going for a slightly different demographic—college students.
Article
| Aug 9, 2024