On today's podcast episode, we discuss how affiliate is helping marketers take back control of their ad spend. "In Other News," we talk about Amazon unveiling a smarter, more conversational, Alexa and TikTok Shop hitting the US. Tune in to the discussion with our analyst Max Willens and Alexandra Forsch, president of Awin Americas.
Audio
| Sep 26, 2023
Well, first I would say that what's so funny about social media ads is I can tell what my wife is shopping for because I start to see the ads. But the other thing that I'd say about banks is that you said that they need to stand out, and banks aren't traditionally trying to stand out and be different. And checking accounts are checking accounts. That's hard to differentiate.
Audio
| Jun 12, 2023
On today’s episode, host Bill Fisher is joined by analysts Paul Briggs, Evelyn Mitchell, and Carina Perkins to discuss the global state of data protection five years on from the introduction of the General Data Protection Regulation (GDPR), and what lies ahead as regulators get to grips with the rapidly evolving AI space.
Audio
| May 19, 2023
But I think it's interesting, so in tandem with this visualization, Axios cited some survey data from Strategic Vision, which found that 87% of F-150 owners use their trucks frequently for shopping or errands. Only 28% use them frequently for personal hauling, and seven-percent use them frequently for towing.
Audio
| Feb 23, 2023
A recent economist article suggests that Walmart is more of a threat to the eCommerce giant than the other way around. Threat to Amazon than the other way around.
Audio
| Jul 28, 2023
Respondents ages 16 to 64 in Europe averaged 2 hours, 2 minutes (2:02) daily on social platforms in Q2 2022, compared with 2:10 in North America and 3:32 in Latin America. Yet spending on social ads has risen sharply in most of Europe’s key markets, suggesting that social advertising effectiveness remains high:.
Report
| Jan 31, 2023
There are plenty of areas where Amazon could focus and squeeze more market share out of these e-commerce categories. Home improvement is certainly one of those categories. We saw it really did well during the sort of DIY revolution during the pandemic when everybody was fixing up their homes.
Audio
| Mar 29, 2024
On today's podcast episode, we discuss whether Snapchat's “Less social media. More Snapchat” is working, how concerned folks should be about its slowing user growth, and what to make of its revenue turnaround. Tune in to the discussion with our analyst Minda Smiley.
Audio
| May 13, 2024
I mean, I think in the go-go days of e-commerce, a lot of companies went really deep on free shipping, free returns, just a lot of perks that are less sustainable now that there's so much more competition and people are returning to stores.
Audio
| May 18, 2023
So this chart here shows that I think there was our eMarketer e-commerce survey found 26% of US adults pay for Walmart+ membership. For Amazon Prime, it's over 65%. So that's quite a massive gap, and Walmart's going to have to do a lot of legwork to catch up, especially when you consider the share of e-commerce sales that they have.
Audio
| Sep 6, 2024
On today's episode, we discuss a milestone for digital video, why TV lovers still love their TVs, and the relationship between digital audio and social networking. "In Other News," we talk about how many US shoppers use their phones to pay for things at the register and how many generative AI users there are in the US. Tune in to the discussion with our forecasting writer Ethan Cramer-Flood.
Audio
| Jul 18, 2023
On today's episode, we discuss what to make of a seventh consecutive US monthly ad market decline, how ad prices look compared to before the pandemic, and what we expect ad spending in Q2 to look like. "In Other News," we talk about an initiative aimed at reducing barriers to buying ad inventory and sponsorships for women's sports, as well as how many Americans still have cable—and for how long. Tune in to the discussion with our analyst Paul Verna.
Audio
| Mar 16, 2023
On today’s podcast episode, we discuss the potential audiences for some of the world’s biggest sporting events; how brands and marketers can better monetize these audiences; and how TV and streaming rights might shake out in the near future. Join host Bill Fisher, our analyst Paul Briggs, forecasting writer Ethan Cramer-Flood, and vice president of content Paul Verna for the discussion.
Audio
| Feb 26, 2024
Chart
| Jan 25, 2024
Source: BigDataCorp.
In today’s episode, host Bill Fisher is joined by analysts Paul Briggs, Paola Florez-Marquez, and Minda Smiley to discuss the role that social media platforms are being asked to play in protecting children online. Is regulation, and subsequent heavy fines, about to force them to get more serious about this?
Audio
| May 28, 2024
So if you can envision a real wifi connection that allows you to log into your social media or to basically be able to shop online on a plane, I think people would do that because they're bored out of their skulls for 10 hours on this plane. Marcus Johnson (19:34):. Rahul? Rahul Chadha (19:35):.
Audio
| Jun 21, 2024
So if you can envision a real wifi connection that allows you to log into your social media or to basically be able to shop online on a plane, I think people would do that because they're bored out of their skulls for 10 hours on this plane. Marcus Johnson (19:34):. Rahul? Rahul Chadha (19:35):.
Audio
| Jun 14, 2024
On today's podcast episode, we discuss what happens now that the actors strike is over, how the Super Bowl is fundamentally changing, whether live sports need new shorter content, what's next for WhatsApp, why people immigrate to the US, and more. Tune in to the discussion with our forecasting writer Ethan Cramer-Flood, forecasting analyst Zach Goldner, and director of forecasting Oscar Orozco.
Audio
| Nov 17, 2023
Chart
| Feb 5, 2024
Source: Banco Central do Brasil (BCB)
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| Jan 12, 2024
Source: Serviço de Proteção ao Crédito (SPC Brasil) ; Confederação Nacional de Dirigentes Lojistas (CNDL) ; Offerwise
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| Jan 11, 2024
Source: Instituto Nacional de Estadística y Censos (INDEC); Cámara Argentina de Comercio Electrónico (CACE)
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| Jan 4, 2024
Source: Banco Central do Brasil (BCB)
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| Jan 4, 2024
Source: Banco Central do Brasil (BCB)
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| Jan 4, 2024
Source: Banco Central do Brasil (BCB)
Chart
| Jan 4, 2024
Source: Banco Central do Brasil (BCB)