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Temu switches gears: After spending billions in its attempt to conquer the US, Temu is now quietly backing away in favor of markets like Europe, where it is鈥攆or the time being鈥攅asier for Chinese ecommerce marketplaces to operate. The retailer is increasing ad spending in Europe while it massively dials down its US campaigns.

Methodology: Data is from a February 2023 Metapack report titled "Ecommerce Delivery Benchmark." 8,000+ adults ages 18+ in Australia, Canada, France, Germany, Italy, Spain, the UK, and the US were surveyed by Retail Economics during November 2022.

Amazon鈥檚 bread and butter: The launch comes only a few months after reports that the company was scaling back its ecommerce ambitions in India as part of CEO Andy Jassy鈥檚 cost-cutting initiatives. That stemmed from its decision to pull back on initiatives such as meal deliveries as it focused on its core competencies and revenue generators.

This capability will come to select partners in Q1 2025 before rolling out in the US, Canada, the UK, Australia, and other countries across Europe and Asia. The problem: Despite the rewards, only crypto diehards will likely be interested in making payments at the POS with crypto. We forecast only 2.0% of internet users will make a crypto payment in 2025.

The survey was conducted in July 2024 across nearly 6,000 respondents from the US, Canada, India, Brazil, Mexico, the UK, France, Italy, Germany, Spain, Australia, and Japan. Coupons over email: Other studies largely support the GetApp findings.

Shoppers are relying on their smartphones more, as enhancements in mobile payments, social media checkout, and retailer apps make purchases easier than ever. This year, US shoppers will spend $558.29 billion on their mobile devices, accounting for 44.6% of overall ecommerce sales, according to our November 2023 forecast. We delve into the consumer embrace of mcommerce, unpacking three key drivers.

Can Tubi break into a tight UK streaming market? The Fox-owned service launched in the UK last week hoping to capitalize on a turn toward cheaper streaming options.

US digital media consumption and consumer spending growth are at a standstill. 鈥淚t's just getting really competitive to reach today's consumers,鈥� our analyst Jeremy Goldman said on an episode of the 鈥淏ehind the Numbers: Daily鈥� podcast. Here鈥檚 what advertisers need to know about the latest trends in digital, including fierce competition for ad dollars to ecommerce having room to grow.

Aldi retrofitted an existing store with checkout-free technology: The retailer wants to see if the frictionless shopping experience clicks with shoppers.

Similar solutions haven鈥檛 necessarily worked in other locations such as the UK, but that may be because customers have turned to options like digital banking. However, LFCU鈥檚 mobile banking unit  offers unbanked people an option when there may be no alternatives, given the infrastructural challenges.

Our take: With inflation poised to accelerate and consumer sentiment slipping, consumers are expected to trade down to private labels, favor discount channels, and shop less frequently. And unlike during the pandemic, they鈥檙e doing so without the cushion of a strong labor market鈥攚hich could make the pullback in spending more pronounced than in 2022 and 2023.

Nearly all (90%) of online shoppers say the shipping experience accounts for at least half of their overall online shopping experience, per UPS Capital鈥檚 鈥淗ow Shipping Experience is Driving CX鈥� report.

US and UK consumers are more likely to opt into brand emails or texts if companies offer free shipping or loyalty points in return, according to data from Wunderkind. Use this chart: Marketers and retailers can use this chart to strategize communication channel investments and to demonstrate the importance of email and SMS marketing. Related 蘑菇AV reports:.

Its in-house ad platform, Netflix Ads Suite, is now available in all ad-supported markets, including the US, UK, Japan, Brazil, and Germany. From cautious to confident: Netflix鈥檚 ad chief Amy Reinhard said the company is moving beyond its "crawl, walk, run" approach, signaling it now sees itself as a full-fledged adtech player.

Livestream shopping gains steam in the US: Twenty-four percent of US consumers have participated in a livestream shopping event, up from 16% last year, which is why Shein and Zara are investing in the channel.

However, 27% of US adults have not used cashierless checkout and are not interested in it, according to our February 2024 Ecommerce Survey conducted by Bizrate Insights. 鈥淸The technology] can be clunky and there鈥檚 a big learning curve that a lot of people just aren鈥檛 up for.

Retail ecommerce has entered a new era of slow and steady growth in most countries. This status quo replaces the previous era of spectacular growth and jarring declines.

Checkout might be the last step in the customer journey, but if there鈥檚 friction at a retailer鈥檚 point-of-sale鈥攍ong lines, frustrating self-checkout machines, or a lack of payment options, for example鈥�shoppers might bail. Solutions like smart carts, mobile checkout, and biometrics could provide relief.

August retail sales data points to consumers鈥� continued resilience: While spending is healthy, shoppers remain deal-focused as they look ahead to the holiday season.