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But you know, were you familiar with the fact that eMarketer also has a division focused on B2B media solutions? Maybe not, but you are now. Partner with eMarketer today and connect your brand messaging with our powerful audiences. You can learn more of course at eMarketer.com/advertise. Hello everyone, and thanks for hanging out with us for the Behind the Numbers Weekly Listen and eMarketer podcast.

But did you know eMarketer also has a division focused on B2B Media Solutions? Partner with eMarketer today and connect your brand messaging with our powerful audiences. Visit eMarketer.com/advertise to learn more. (00:23):. Hello, listeners. Today is Wednesday, July 31st. We've reached the end of July. Welcome to Behind the Numbers: Reimagining Retail, an eMarketer podcast.

But did you know, 蘑菇AV also has a division focused on B2B media solutions? Partner with 蘑菇AV today and connect your brand messaging with our powerful audiences. Visit emarketer.com/advertise to learn more. Hello, everyone, and thanks for joining us today for the Behind the Numbers Weekly Listen, an 蘑菇AV podcast. (00:33):. This is the Friday show, that is usually hosted by Marcus.

On today's podcast episode, we discuss what was behind the impressive first half of the year growth in out-of-home (OOH) advertising, how the medium is different from before the pandemic, the benefits of OOH TV, and what we can expect from the next few years. Tune in to the discussion with host Marcus Johnson and analyst Yory Wurmser.

I mean, I'm not sure if people are not talking about this, but I'm kind of firmly in the skeptics camp when it comes to AI that you're seeing, like you mentioned, AI getting integrated into pretty much every, not just consumer facing product like you mentioned some meta properties, but also B2B software like the project management tool we use. But I still think that it's not useful.

I mean, I'm not sure if people are not talking about this, but I'm kind of firmly in the skeptics camp when it comes to AI that you're seeing, like you mentioned, AI getting integrated into pretty much every, not just consumer facing product like you mentioned some meta properties, but also B2B software like the project management tool we use. But I still think that it's not useful.

On today鈥檚 podcast episode, we discuss Meta鈥檚 new AI search initiative, what the 2023 鈥測ear of efficiency鈥� has meant for 2024, and what to make of Threads at this point. Tune in to the discussion with Senior Director of Podcasts and host Marcus Johnson and Vice President and Principal Analyst Jasmine Enberg.

Did you know though that 蘑菇AV also has a division focused on B2B media solutions? We'll forgive you if you didn't, but now you do. Partner with 蘑菇AV today and connect your brand messaging with our powerful audiences. You can visit 蘑菇AV.com/advertise to learn more. Hello everyone and thanks for hanging out with us for the Behind the Numbers Weekly Listen, an 蘑菇AV podcast.

On today's podcast episode, we discuss what the high-income shoppers path-to-purchase looks like and how best to market to them. Listen to the conversation with our Senior Analyst Sara Lebow as she hosts Senior Analyst Sky Canaves and Analyst Paola Flores-Marquez.