Chart
| Jan 30, 2023
Source: Association of National Advertisers (ANA)
Chart
| Nov 30, 2022
Source: Sagefrog Marketing Group
Chart
| Nov 17, 2022
Source: Interactive Advertising Bureau (IAB)
Chart
| Jul 8, 2024
Source: Econsultancy; Adobe
On today's podcast episode, we discuss how much people are actually searching on social media platforms versus looking elsewhere, what a TikTok ban could do to social search, and how AI-powered chatbots are changing how we look for things. Tune in to the discussion with our analyst Evelyn Mitchell-Wolf.
Audio
| Jun 13, 2024
On today's episode, we discuss whether generative AI is actually coming for your job, how much customers really care about a company's values, whether there is a subscription divide among groups of people, whether audiobooks could be the next frontier for advertising, some karaoke facts, and more. Tune in to the discussion with our analysts Evelyn Mitchell and Max Willens and vice president of Briefings Stephanie Taglianetti.
Audio
| Apr 13, 2023
On today's podcast episode, we discuss how marketers are using GenAI, how its affecting media plans, and whether GenAI’s usefulness for advertisers will be similar to the calculator’s effect on mathematicians. "In Other News," we talk about which platforms users are paying most attention to social media ads on and Chase bank using spending data to help advertisers target folks. Tune in to the discussion with our analysts Max Willens.
Audio
| Apr 11, 2024
On today's episode, we discuss what Google's Q2 ad growth is telling us, what to make of YouTube's recent performance, and how Google will fair in the second half of the year. "In Other News," we talk about Google rolling out the first step of third-party cookie replacement and what Microsoft is betting on for the future. Tune in to the discussion with our analyst Evelyn Mitchell-Wolf.
Audio
| Aug 3, 2023
Chart
| Jun 5, 2023
Source: Winterberry Group
Chart
| Aug 1, 2024
Source: Similarweb
Chart
| Jun 16, 2024
Source: Magna Global
On today's podcast episode, we discuss whether Amazon's online sales business glass is half full (or half empty), if you should advertise on Amazon without selling there, and how much offering primary care to Prime members can move the needle. "In Other News," we talk about Bed Bath & Beyond's marketing, its comeback, and why Pinterest beat everyone's expectations. Tune in to the discussion with our director of Briefings Jeremy Goldman and analyst Zak Stambor.
Audio
| Nov 14, 2023
Chart
| Jun 1, 2024
Source: Ä¢¹½AV; Livepanel
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| May 29, 2024
Source: Dentsu
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| May 29, 2024
Source: Dentsu
Chart
| May 9, 2024
Source: Ascend2; Anteriad
Chart
| Apr 30, 2024
Source: Skai (formerly Kenshoo)
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| Apr 11, 2024
Source: TechValidate; Mediaocean
Chart
| Apr 30, 2024
Source: Skai (formerly Kenshoo)
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| May 22, 2023
Source: TD Cowen
Chart
| Apr 11, 2024
Source: TechValidate; Mediaocean
Chart
| Dec 7, 2023
Source: Dentsu
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| Dec 7, 2023
Source: Dentsu
Chart
| May 31, 2023
Source: Dentsu Aegis Network
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| May 24, 2023
Source: Insider Intelligence | eMarketer; Livepanel