New York attorney general tells hospitals to continue gender-affirming care: The mandate stands in opposition to President Trump’s recent executive order that outlaws gender-affirming care in children, with hospitals’ access to federal funding on the line.
Article
| Feb 4, 2025
Chart
| Jan 31, 2025
Source: Ipsos
The retail outlook for 2025 is worse than previously anticipated. However, many smaller emerging markets are still in line for strong years, and ecommerce continues to claw share from traditional retail.
Report
| Apr 8, 2025
CTV ad spending has seen double-digit growth in recent years, but tariffs and economic uncertainty could lead to a flat 2025.
Report
| May 9, 2025
Chart
| Jan 31, 2025
Source: Embrain
Coca-Cola takes on Olipop, Poppi: The company is getting in on the “better for you” trend with Simply Pop, a high-fiber, low-sugar prebiotic soda.
Article
| Feb 18, 2025
Chart
| Aug 1, 2024
Source: ĢAV
Chart
| Jan 30, 2025
Source: CCCMK
Why Amazon is returning to X: Elon Musk’s growing political importance is attracting spenders back to the platform.
Article
| Jan 31, 2025
Marketers looking to bolster their influencer strategies must navigate a growing number of agencies, platforms, and vendors. Here’s a breakdown of the key players in the space.
Report
| Dec 16, 2024
Chart
| Jan 30, 2025
Source: AppsFlyer
On today’s podcast episode, we discuss why people might become more worried about using AI at work, why they might become less worried, and how significant an impact artificial intelligence has had on jobs already. Join Senior Director of Podcasts and host Marcus Johnson, Senior Vice President Henry Powderly, and Senior Analyst Gadjo Sevilla, for the conversation. Listen everywhere and watch on YouTube and Spotify.
Audio
| Mar 31, 2025
tvScientific raises $25.5 million in a series B: The CTV ad tech firm has attracted major brand and measurement partners as the sector continues to grow.
Article
| Feb 3, 2025
The challenges in last-mile delivery have intensified. To meet consumer expectations while maintaining margins, UK retailers need to innovate by embracing technology and establishing partnerships.
Report
| Jun 10, 2024
Chinese consumers need spending incentives: Government subsidies are boosting sales for EVs and appliances, but lack of support for other categories weighs on demand.
Article
| Feb 3, 2025
While retail media networks (RMNs) sell brand safety and predictability to marketers, influencer marketing boasts direct access to loyal audiences. Pairing these two channels together, experts stress, can drive significant growth for brands.
Nine in 10 US marketers plan to promote their creator partnerships via RMNs in 2025, according to an October 2024 LTK survey.
Article
| Feb 24, 2025
Meta Advantage+ is increasingly relying on AI: Some campaigns will lose the ability to manually target consumers in an effort to lean on automation.
Article
| Feb 4, 2025
Alphabet's cloud revenues disappoint, and capacity remains strained. Could hefty AI spending outpace its profits and potential cost savings?
Article
| Feb 5, 2025
Our expanded retail and ecommerce forecast coverage now includes country-level breakouts for 66 nations around the world. North America, China, and Western Europe continue to drive global outcomes, but a total of 53 countries will have at least $1 billion in ecommerce sales.
Report
| Sep 6, 2024
The Nintendo Switch 2 is set to launch later this year. Though a firm release date has not been set, it's positioned to sell millions of units and put a whole generation of new Nintendo games in front of worldwide audiences.
Article
| Mar 19, 2025
Halfway through the current decade, retail media has bled into the wider concept of commerce media, which will be a $68.69 billion industry in the US this year, per our December 2024 forecast.
Article
| Jan 6, 2025
On today's podcast episode, we discuss why Omnicom and IPG are merging, and who will be most impacted as a result. Tune in to the discussion with Senior Director of Podcasts and host Marcus Johnson, Senior Director of Briefings Jeremy Goldman, and Analyst Daniel Konstantinovic.
Audio
| Dec 24, 2024
A lot happens in a week, so every Friday we're going to analyze all the new data and provide you with some of the key takeaways. Welcome to the Friday 5.
Article
| Jan 31, 2025
Chart
| Jan 27, 2025
Source: Hub Research
In April, Walmart led the retail rankings thanks to its advanced grid-based delivery system and an elevated in-store beauty experience. Amazon followed closely with the testing of a new AI-powered “Buy For Me” feature designed to simplify purchases. Meanwhile, Temu and Shein adjusted their pricing strategies due to rising import costs, risking their low-price appeal.
Here are the eight most interesting retailers and brands from last month, as ranked on our “Behind the Numbers” podcast.
Article
| May 5, 2025