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| Mar 26, 2024
Source: Interactive Advertising Bureau (IAB); Advertiser Perceptions
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| Mar 14, 2024
Source: Interactive Advertising Bureau (IAB); BWG Strategy
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| Mar 6, 2024
Source: LoopMe
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| Feb 20, 2024
Source: Bango; 3Gem Research
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| Feb 20, 2024
Source: Bango; 3Gem Research
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| Feb 8, 2024
Source: CreatorIQ
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| Feb 1, 2024
Source: Ä¢¹½AV
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| Jan 24, 2024
Source: Integral Ad Science
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| Jan 18, 2024
Source: The Social Institute
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| Jan 18, 2024
Source: Winterberry Group
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| Dec 18, 2023
Source: YouGov; Integral Ad Science
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| Nov 30, 2023
Source: Interactive Advertising Bureau (IAB)
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| Nov 30, 2023
Source: Interactive Advertising Bureau (IAB)
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| Nov 20, 2023
Source: YouGov; Integral Ad Science
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| Nov 15, 2023
Source: KPMG
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| Oct 27, 2023
Source: RetailMeNot
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| Aug 25, 2023
Source: Precise TV; Giraffe Insights
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| May 11, 2023
Source: Comscore Inc.
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| Mar 29, 2023
Source: Morning Consult
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| Mar 28, 2023
Source: FreeWheel
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| Mar 28, 2023
Source: Deloitte; American Marketing Association (AMA); Duke University's Fuqua School of Business
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| Nov 17, 2022
Source: Interactive Advertising Bureau (IAB)
So things like social, podcasts, gaming, streaming, they've never quite found the full foothold in places like Germany, Netherlands, Belgium, the Nordics as they have elsewhere. It's kind of similar to Japan in that respect. Those are countries that just haven't so wholeheartedly embraced those activities and that will be very much why some of them are coming up as laggards. Paul Briggs:.
Audio
| Oct 30, 2023
The key news here is that on March 6th, Apple revoked Epic Games' developer license. Epic complained. The European Commission investigated, had a quiet word with Apple. Then on March 8th, Epic's CEO, Tim Sweeney, announced on X that Apple had backtracked and restored Epic's access. He cited the DMA specifically as the big winner, a V for the EC.
Audio
| Mar 28, 2024
It has a lot of the usual features that we see when brands do activations on Roblox, so there's virtual gaming environment where players can do scavenger hunts, explore mazes, and learn more about the brand's products, but I think one of the really interesting features of this is that the real focus of the experience is on product creation and kind of personalizing a product within Roblox.
Audio
| Jul 12, 2023