Amazon’s inability to take full advantage in the grocery space gives Walmart and other digital grocery players a chance to gain ecommerce market share in the category. It will remain difficult for competing retailers to capitalize on Amazon’s stagnant overall ecommerce market share. Outside of food and beverage, the only other maturing ecommerce category where Amazon is missing out is auto and parts.
Report
| Mar 24, 2023
Gen Z beauty buyers are price-conscious, but less so than older consumers. 3 ways retailers like Walmart, Target, and Costco use private label to keep costs down, build brand loyalty. How retailers like Sephora, Nike, and Amazon bridge the digital-physical gap. Back-to-school lessons from Walmart, Target, and Amazon.
Article
| Jul 31, 2023
So Walmart is expanding their drone use for delivery in Dallas. Again, viability, we'll see. Then we have the ultimate cool kid topic, which is AI, and Walmart announced a host of new AI and tech updates at this year's CES.
Audio
| Jan 31, 2024
Most leading RMNs, like Amazon and Walmart, are classified as walled gardens. But search, not display, still accounts for the bulk of RMN investment. Although search ads are largely automated, they aren’t captured in our programmatic ad spending forecast. CTV splits its vote between walled gardens and the open web. Streaming platforms are notorious for keeping consumer data close to their chests.
Report
| Jan 19, 2024
It's funny, because I feel like the nature of being in a Walmart is to be overwhelmed, that Walmart can be silent and it's still, just by the sheer volume of products there, kind of overwhelming. Sarah Marzano (03:50):.
Audio
| Oct 9, 2024
For example, Walmart launched a “Text to Shop” feature in December to—in theory—make it easier for shoppers to order via mobile. But in practice, the feature is clunky to use, per TechCrunch.
Article
| Jan 30, 2023
And it does have Walmart Pay, which it may not be used to the extent that Apple Pay is used, but I think you do have some Walmart Pay loyalists that have bought into Walmart Pay. It's not just dead on arrival. And I think Walmart has a lot of the same ambitions from a retail standpoint that you could argue that Amazon and even Apple would have.
Audio
| May 30, 2023
The focus on price should give value-oriented players, including big-box retailers like Walmart and Target, as well as discounters a boost this quarter. Nearly six in 10 consumers (58%) say they prefer to do their holiday shopping at big-box stores, while 47% opt for ecommerce marketplaces and 34% favor discount retailers.
Article
| Nov 9, 2023
Fanatics Inc. plans to roll out Fanatics Live, a livestream shopping experience, in the US later this year, and companies such as Walmart and TalkShopLive are recruiting celebrities to attract livestream shopping viewers. The big takeaway: It makes sense for Qurate to experiment with livestream and video content aimed at younger consumers.
Article
| Apr 4, 2023
Based on trust, Gen Zers are less likely to buy from players like Scotiabank-owned Tangerine or CIBC-owned Simplii than they are from Walmart, Google, and Microsoft. Key takeaway: Trying to fight the likes of Apple and PayPal on brand affinity and digital user experience will be futile for incumbent banks.
Report
| Jan 25, 2024
July has turned into prime time for deal hunting and several merchants, including Best Buy, Target, and Walmart, shifted their sales ahead of Prime Day to capture a larger share of consumers’ finite discretionary spend. TikTok explains it all.
Article
| Jul 25, 2024
D2C brands concerned about getting commoditized on Amazon should look to Walmart Marketplace, Target+, Macy’s Marketplace, and other emerging marketplaces for quality growth. These can help maintain brand equity while offering the chance to get sold on physical store shelves. Use RMNs for better targeting and attribution.
Report
| May 5, 2023
Yeah, I think Walmart definitely has a strong case against Costco though, especially now that there's Walmart plus and especially now that Walmart plus has media offerings that Costco does not have. That said, Costco has that sort of stripped down somewhat more bare bones.
Audio
| Oct 18, 2023
Walmart, for example, earlier this year rolled out a slew of similar tools, including Be Your Own Model, which lets a shopper use their own photo to better visualize how clothing will look on them. Others, including Adobe and Amazon, have also trotted out similar solutions in recent years.
Article
| Sep 6, 2024
Our primary research on US online beauty buyers shares insights into how consumers discover and purchase new beauty brands and products across channels.
Report
| Jan 11, 2024
The remainder of the retail media ad market is fragmented among a host of international players like Walmart Connect and domestic players like Loblaw Media. Predictions. Retail media will provide media buyers a viable alternative to the digital duopoly. The Google-Meta duopoly will account for 57.5% of digital ad spending in 2024, while retail media will account for 20.8%.
Report
| Dec 7, 2023
Amazon will capture 75.2% of the $45.15 billion US retail media advertising market this year, more than 10 times that of No. 2 Walmart Connect. Amazon Ads is even closing the gap with Google and Meta. The newest digital ad powerhouse is making the duopoly sweat, capturing 12.9% of the US digital ad market this year (behind Google’s 27.1% and Meta’s 19.5%).
Article
| Aug 15, 2023
Both Temu and Shein attract more repeat shoppers monthly than eBay and Etsy, although they trail Amazon and Walmart by a considerable margin. Why it matters: The speed with which Shein and Temu entrenched themselves into the US retail landscape shows just how effective the two companies’ ad blitzes have been—and continue to be.
Article
| Jun 12, 2024
Still, the lure of lower advertising costs at competitors like Walmart and Instacart isn’t moving the needle much on Amazon’s overall share of retail media spending. The retailer will account for nearly three-quarters (74.2%) of US retail media ad revenues this year, helped by its push into ad-supported streaming. Go further: Interested in assessing more Amazon advertising metrics?
Article
| Mar 14, 2024
However, over the long term it needs to find ways to improve the experience it delivers to shoppers to avoid losing sales to mass merchants like Amazon, Walmart, and Costco.
Article
| Aug 29, 2023
The program is a key tool that helps the grocer compete with lower-priced mass merchants such as Walmart. One could also point to the company’s digital sales growth as another strength. However, delivery and warehouse costs ate into margins, which fell to 27.7% during the quarter, down from 28.1% a year earlier.
Article
| Jul 25, 2023
Digital technologies are reshaping customers' in-store payment experience. Here’s what payment providers must know about in-store payment digitization trends.
Report
| Sep 3, 2024
Amazon (74%), Walmart (57%), and Target (49%) are the top retailers CTV users say they’ll shop at this holiday season, the report found. Nearly a third (30%) say they’ll do all their holiday shopping at the big three. Men are more likely to spend more this holiday season. Over half of men (52%) say they will increase their holiday shopping spending this year, compared with only a third (30%) of women.
Article
| Aug 6, 2024
Brands benefit from ad-supported CTV inventory powered by retail media networks like Amazon Ads and Walmart Connect. Knowing how to efficiently reach the right shoppers with these high-impact ads—and subsequently retarget them with digital ads—can produce outsize gains in holiday conversions. Expand buy now, pay later (BNPL) to physical stores.
Report
| Feb 28, 2023
Businesses that have already adopted buy now, pay later (BNPL), such as Walmart or Wayfair, will likely be among the first to embrace A2A. Gen Z Breaks Into the Financial Services Mainstream. Gen Z is the new customer—and their business must be won today. In 2023, there will be more adult Gen Zers than adolescents for the first time, equaling about half the size of the millennial population.
Report
| Jan 6, 2023