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Digital shelf labels are small screens that attach to retail shelves, enabling retailers to update prices and product information in real time.

At the same time, its media ambitions are turning its ad business into a force to be reckoned with. This article is part of 蘑菇AV鈥檚 client-only subscription Briefings鈥攄aily newsletters authored by industry analysts who are experts in marketing, advertising, media, and tech trends.

Ulta Beauty鈥檚 retail media network, UB Media, offers its partners on-site and off-site ad formats, including display, sponsored search, video, and social media. 鈥淲e have 600 brands that are active in our stores and online,鈥� said Crossan-Matos.

Revolve continues upward trajectory: The fashion ecomm beat Q3 expectations, attributing its success to AI, influencer marketing, and strong international sales growth.

This article is part of 蘑菇AV鈥檚 client-only subscription Briefings鈥攄aily newsletters authored by industry analysts who are experts in marketing, advertising, media, and tech trends. To help you finish 2024 strong, and start 2025 off on the right foot, articles like this one鈥攄elivering the latest news and insights鈥攁re completely free through January 31, 2025.

Amazon takes the bells and whistles out of its brick-and-mortar grocery experience: Amazon Fresh stores will no longer feature Just Walk Out as the retailer focuses on making its stores more inviting.

More Chart of the Day:. 8/14 - Everyone tries on AI. 8/11 - In search of ads. 8/10 - PayPal leads the P2P pack. 8/9 - Retail ecommerce sales near milestone. 8/8 - Saved by the bell. Note: Social networks are sites where the primary activities involve creating a profile and interacting with a network of contacts by sharing status updates, comments, photos, or other content.

This article is part of 蘑菇AV鈥檚 client-only subscription Briefings鈥攄aily newsletters authored by industry analysts who are experts in marketing, advertising, media, and tech trends. To help you finish 2024 strong, and start 2025 off on the right foot, articles like this one鈥攄elivering the latest news and insights鈥攁re completely free through January 31, 2025.

Emphasize the power of selling and advertising on Amazon. More like this:. Marketplaces lose share in places where US shoppers start their shopping journeys. How seamless payments, social commerce, and loyalty apps are driving mcommerce growth. The top 10 ecommerce sites in the US. How big will Amazon get?

Trump鈥檚 tariff reprieve exacerbates uncertainty: The stop-and-start nature to the administration鈥檚 economic policy keeps retailers鈥攁nd consumers鈥攐n edge.

This article is part of 蘑菇AV鈥檚 client-only subscription Briefings鈥攄aily newsletters authored by industry analysts who are experts in marketing, advertising, media, and tech trends. To help you finish 2024 strong, and start 2025 off on the right foot, articles like this one鈥攄elivering the latest news and insights鈥攁re completely free through January 31, 2025.

鈥淎 Minecraft Movie鈥� exceeds box office expectations: The release comes at a much-needed time for Warner Bros. Discovery.

There are opportunities for ads. Since rolling out Scan & Go app in 2016, Sam鈥檚 Club has converted one in three members as regular users, the company reported in February. In July, Sam鈥檚 Club launched ads in its Scan & Go app, expanding its retail media offering and data-collecting capabilities. 3. Just Walk Out faced hurdles in grocery, but finds other applications.

Advertisers in this space may not find X and Meta as appealing, however. X is generally perceived negatively by healthcare and pharma brands and influencers, particularly after a 2022 incident when an imposter account tweeted that Eli Lilly鈥檚 insulin is free. That drove a slew of pharma advertisers to flee the platform or be less active.

This article is part of 蘑菇AV鈥檚 client-only subscription Briefings鈥攄aily newsletters authored by industry analysts who are experts in marketing, advertising, media, and tech trends. To help you start 2025 off on the right foot, articles like this one鈥攄elivering the latest news and insights鈥攁re completely free through January 31, 2025.

Amazon expands its ultrafast delivery options: The retail giant is investing in same-day delivery amid growing competition from Target and others.

Visit insiderintelligence.com/analystaccess to find out how you can book interactive presentations on retail media networks, CPGs and more. Welcome back from the break. Now it's time for pop-up rankings where we take a look at specific examples and we rank them. Today we'll be ranking four other grocery private label brands that people go out of their way to purchase.

Identify and address issues facing the digital ad strategy. Make a case for investing in emerging identity solutions. Justify making return on ad spend (ROAS) a KPI. More like this:. Brand execs from Forever 21, Abercrombie & Fitch, and more talk AI, Gen Z, and D2C. Lean on experimentation for measurement success in ad campaigns.

Social media platforms focus on outcomes: Executives cite pressure to deliver for advertisers as Q2 earnings reports approach.

"There's more to Canadian Tire than tires," as the famous ad campaign from probably the '80s [inaudible 00:10:34]. Suzy Davidkhanian:. And they're probably the first one with a true loyalty program with cash back. Paul Briggs:. That's right, Canadian Tire money. Canadian Tire money.

On today's episode, we discuss how to do ads in stores the right way, whether Google will eat the internet, whether the rebrand from HBO Max to Max worked, if the US ad market is starting to see green shoots, how successful the "Barbie" movie has been, and more. Tune in to the discussion with our analysts Ross Benes, Evelyn Mitchell-Wolf, and Max Willens.

The growth in retail media ad spending in these three countries will outpace all other formats for years to come. It鈥檚 thus gaining an important place at the ad budgeting table.

Both companies are on a big push to grow their merchant bases, which in addition to expanding selection for consumers will provide fuel for their fast-growing ad businesses. The big takeaway: While there are signs that consumers鈥� resilience is finally beginning to flag, the desire for convenience鈥攑articularly among more affluent households鈥攊s driving steady growth for companies like DoorDash and Uber.

While advertising areas like connected TV and retail media boast strong potential, other channels, like social media and linear TV, are losing some steam. That鈥檚 why it鈥檚 important to explore other ad channels. For example, digital out-of-home advertising has made technological and creative leaps in the past few years, while the women鈥檚 sports ad opportunity is expanding. Here are some areas within digital advertising where you may be missing out on unlocking potential.

Here are five charts showing D2C growth, ad strategies, and category dynamics. 1. Established brands have digital natives beat. Established brand D2C ecommerce sales in the US will see $134.55 billion in sales this year, while digitally native vertical brands (DNVBs) will make $34.84 billion, according to our forecast.