Chart
| Sep 12, 2023
Source: Enterprise WordPress
Chart
| Aug 10, 2023
Source: B2B Reviews
Chart
| Aug 7, 2023
Source: B2B Reviews
Chart
| Jul 27, 2023
Source: Basis Technologies
Chart
| Jul 18, 2023
Source: Womble Bond Dickinson (WBD)
Chart
| Jun 30, 2023
Source: Advertiser Perceptions; Premion
Chart
| Jun 30, 2023
Source: Advertiser Perceptions; Premion
Chart
| Jun 6, 2023
Source: Salesforce; YouGov
Chart
| May 26, 2023
Source: Ascend2; Wpromote
Chart
| May 26, 2023
Source: Ascend2; Wpromote
Chart
| May 4, 2023
Source: Botco.ai
Chart
| Jan 30, 2023
Source: Association of National Advertisers (ANA)
Digital ad spending growth in Canada continues apace, driven in large part by key industries tied most closely to the digital economy. Our rankings show that retail and CPG lead the way, while sectors like travel and automotive are still recovering from hard times during the pandemic.
Report
| Aug 18, 2023
Chart
| Aug 27, 2024
Source: Ä¢¹½AV; Interactive Advertising Bureau Argentina (IAB Argentina); Interactive Advertising Bureau Brasil (IAB Brasil); Interactive Advertising Bureau Chile (IAB Chile); Interactive Advertising Bureau Colombia (IAB Colombia); Interactive Advertising Bureau México (IAB México); Interactive Advertising Bureau Perú (IAB Perú); Interactive Advertising Bureau Uruguay (IAB Uruguay); Interactive Advertising Bureau (IAB)
On today's episode, we discuss whether generative AI is actually coming for your job, how much customers really care about a company's values, whether there is a subscription divide among groups of people, whether audiobooks could be the next frontier for advertising, some karaoke facts, and more. Tune in to the discussion with our analysts Evelyn Mitchell and Max Willens and vice president of Briefings Stephanie Taglianetti.
Audio
| Apr 13, 2023
Chart
| Aug 21, 2024
Source: TechValidate; Mediaocean
Chart
| Jun 5, 2023
Source: Winterberry Group
On today's podcast episode, we discuss how much people are actually searching on social media platforms versus looking elsewhere, what a TikTok ban could do to social search, and how AI-powered chatbots are changing how we look for things. Tune in to the discussion with our analyst Evelyn Mitchell-Wolf.
Audio
| Jun 13, 2024
On today's podcast episode, we discuss how marketers are using GenAI, how its affecting media plans, and whether GenAI’s usefulness for advertisers will be similar to the calculator’s effect on mathematicians. "In Other News," we talk about which platforms users are paying most attention to social media ads on and Chase bank using spending data to help advertisers target folks. Tune in to the discussion with our analysts Max Willens.
Audio
| Apr 11, 2024
On today's episode, we discuss what Google's Q2 ad growth is telling us, what to make of YouTube's recent performance, and how Google will fair in the second half of the year. "In Other News," we talk about Google rolling out the first step of third-party cookie replacement and what Microsoft is betting on for the future. Tune in to the discussion with our analyst Evelyn Mitchell-Wolf.
Audio
| Aug 3, 2023
Chart
| Jul 31, 2024
Source: Skai
Chart
| Jul 8, 2024
Source: Econsultancy; Adobe
Chart
| Jun 16, 2024
Source: Magna Global
Chart
| May 29, 2024
Source: Dentsu
Chart
| May 29, 2024
Source: Dentsu