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For example, Chilly鈥檚, a UK-based water bottle brand, moved to a composable tech stack after facing limitations on its platform to support multiple currencies and languages. This pivot resulted in an 18% YoY increase in overall conversions and a 41% YoY reduction in its cart abandonment rate. 3. Generative AI.

First-party purchase data provides brands and sellers with the real-time insights needed to better understand consumer behavior and build loyalty without relying on third-party cookies. As a result, brands can build awareness, connect with consumers, drive sales, and foster seamless shopping experiences for shoppers.

With the highest average interchange rate of 1.8% for consumer credit cards, the US networks鈥� earnings are exposed if an EU/UK-style rate cap is imposed. The reduction in interchange would also impact card issuers鈥� earnings, which could result in their need to cut rewards expenses.

The opportunity: BNPL represented 3% of ecommerce payment value in 2021, or C$3.02 billion ($2.32 billion). As of 2022, 3% of Canada consumers had used BNPL in the past 30 days. That鈥檚 less than one-third of US users and one-sixth of UK users. The shift: The entry of global BNPL giants will triple payment value to C$9.05 billion ($6.95 billion) by 2025.

Marcus, you have a British accent. I brought you on board to talk about the UK, but you don't have any numbers for the UK for me, do you? Marcus Johnson (12:37):. Haven't got a clue. Bill Fisher (12:38):. No? Good job I do, then, isn't it? Marcus Johnson (12:40):. You live there. [inaudible 00:12:44]. Bill Fisher (12:44):.

While a multichannel approach might seem ambitious, this strategy has proven successful鈥攃ompanies using multichannel marketing retain an average 89% of their customers, per research from Aberdeen Group, and 53% of UK agency and brand marketers report that multichannel campaigns hit KPIs most of the time.

A recent economist article suggests that Walmart is more of a threat to the eCommerce giant than the other way around. Threat to Amazon than the other way around.

In the US, just 18% of adults say they鈥檝e used livestream and video ecommerce, according to an October 2022 Insider Intelligence survey with Bizrate Insights. Brands shouldn鈥檛 shy away from livestream shopping in the US, but they need to be intentional about how they implement it.

But I think it's interesting the overall story of toy sales, which is that while toy sales were down overall last year, in store sales were up 6% in the UK, and that reflects I think, people going back to stores to buy some of their toys after that shift to online during the pandemic. I think it's been a very strong trend in the UK possibly because we have such a mature eCommerce market already.

Block made Afterpay available to its online and brick-and-mortar sellers in the US, Australia, and the UK shortly after closing the acquisition at the start of the year. Block has focused heavily on improving connections between Afterpay and its Cash App and Square ecosystems鈥攚hich CEO Jack Dorsey said could add a lot of value for both sellers and customers by improving discoverability.

Ecommerce giant Amazon is the king of personalized experiences, starting with its deep learning-powered homepage鈥攚hich serves each customer a continually updated layout based on their real-time behavior. Strategically timed product recommendations. Apparel retailer MandM Direct uses AI to deliver personalized, real-time recommendations at the optimal point in the shopper journey. Virtual try-on tools.

Over half of adults in the US and the UK prefer to research and purchase online products on a retailer鈥檚 website, per Coveo. Researching online and purchasing in-store is the next-most popular shopping method, followed by considering and purchasing items solely in-store.

Video Shopping Ads are available in Canada, requiring retailers to establish a catalog within TikTok鈥檚 business dashboard (rather than using a TikTok Shop account, a feature available only in the US, UK, and six countries in Asia, or via Douyin in China.). Influencers are driving the commerce engine. Engagement rates on TikTok vastly outperform the competition.

What this means for banks: The financial services industry learned some valuable lessons from the UK鈥攐pen banking product adoption is low when consumers don鈥檛 understand the benefits and implications. Though the CFPB is likely to attempt to raise some awareness around open banking, everyday banking customers may still not comprehend what exactly this means for them.

Australia-based travel insurer World Nomads collaborated with UK-based specialist insurance, loyalty, and travel services provider Collinson Group to roll out a parametric travel insurance product to customers in the UK and Ireland.

Respondents were from United States, United Kingdom, Australia, Canada, Ireland, Malaysia, New Zealand, Singapore, and Thailand.

Fewer US consumers shopped on Black Friday this year, despite record spending, per PYMNTS鈥攊ndicating higher spending per shopper. Big-ticket spending also saw an uptick, likely fueled by some shoppers splurging ahead of potential tariffs. Commercial banking shifts ahead: Corporations in the US and abroad are trying to plan around the uncertainty.

(Never count out the ecommerce giant as a disruptor to any industry.) And with over 3,500 US stores, Walmart has the footprint to become a primary care giant in the rural US, where physician shortages will hit hardest. But retailers are making only a dent in the nearly $300 billion primary care market, by Grand View Research鈥檚 estimates.

Methodology: eMarketer estimates for US dollar ad spending include the impact of the weaker local currency in 2022 for the UK, Eurozone, Argentina, Turkey, and Russia.

We start with our vice president of content who heads up our retail and E-commerce team based out of New York City. Ladies and gentlemen, of course, Suzy Davidkhanian. Suzy Davidkhanian:. Hi. You forgot to mention proud Canadian. Marcus Johnson:. That wasn't by accident. We're also joined by one of our senior analysts who is on that retail and E-commerce team based in the UK on the South Coast.

They can then use this information to guide customers through the shopping experience, recommending them specific products, brands, or styles. While traditionally a physical retail tactic, brands with ecommerce presence are also using clienteling to give digital shoppers an in-person experience.

A Kantar study found that 26% of UK Gen Z users use the platform in a similar manner. Another report found that music content is less popular on Instagram in Japan compared with TikTok and YouTube Shorts鈥攁 gap Instagram is likely eager to address. Zooming out: TikTok recently shuttered its TikTok Music service to focus on streaming service integrations.

The top two reasons shoppers worldwide buy directly from brands are a better price (53%) and free delivery (49%), followed by fast and convenient delivery and free returns (both 36%), according to Wunderman Thompson.