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The Apple policy has cost Meta billions in advertising revenues. Meta likely has years before a final resolution, but a change of that magnitude would affect the entire digital advertising industry. Meta will bring in $121.9 billion in digital advertising revenues in 2023, per our forecast, making it the world’s second-largest advertising giant behind Google’s $180.59 billion.

What's interesting, though, is that what they end up with, at least according to the scant details we have right now, is a scenario not unlike what Apple did with App Tracking Transparency, which was already, what, three, four years ago. Apple did it literally from one day to the next, and Google is now basically stretching this out over several years.

Gen Zers are flocking to emerging payment methods, but card-based options, led by debit cards, remain supreme. Payment providers must align offerings with Gen Z’s preferences now as their spending power grows.

In context, Apple is looking to diversify production outside of China, an exit strategy that other US firms may be looking to emulate. A political risk survey by Willis Towers Watson late last year revealed that 95% of multinational corporations are concerned about China, up from 62% in 2020. This means the country needs to redouble efforts to lock in business opportunities. What’s next?

Ireland serves as the European headquarters for some of the world’s largest tech companies—including Apple, Google, Meta, Microsoft, and TikTok—which are policed by the Irish Data Protection Commission (DPC) as a result.

Here's how people in South Korea spend their time and money online, represented in 10 charts.

India’s retail sector is attracting attention from global brands—for example, Apple opened its first store in the country in April. Although retail ecommerce sales will grow faster than total retail sales for the foreseeable future, online sales will not account for more than 10% of total retail sales through our forecast period. Mcommerce will only grow in importance.

Health and personal care will drive growth but won’t be enough to improve Amazon’s share of the overall US ecommerce market.

Consumer device and behavior trends are affecting payment providers’ strategies across retail, P2P, B2B, disbursement, and cross-border channels. Here’s what that means for the payments ecosystem.

Gen Zers’ influence on banking will begin to emerge as more than 4 million of them per year become mobile bankers through 2026. Banks must adapt to provide the services these digital natives demand.

Facing signal loss and challenging macroeconomic conditions, advertisers are pumping the brakes on social network ad spending. But social video is shining through the gloom.

Our outlook for social ad spending in 2022 has deteriorated significantly since March. This report breaks down what went wrong in the past nine months, and what’s ahead in the next two years.

This rich landscape, which gives advertisers a wealth of opportunities to reach young, engaged viewers, comprises:. subscription video-on-demand (SVOD) services, which include standalone ones like Netflix, those owned by TV network groups, and ones operated by tech firms like Amazon and Apple. free ad-supported streaming TV (FAST) services like Tubi and Pluto TV, which are owned by TV networks (Fox and

You explain that Apple may be designing devices that use sensors to read lips, facial expressions, and head and neck movements, potentially enabling Siri to help predict speech and respond to commands without a microphone. But Jacob, the most important sentence in your article about Apple's lip-reading technology is what and why? Jacob Bourne:.

The glut of over the top (OTT) services available in Canada—including Disney+, Apple TV+, Paramount+, DAZN, and many others catering to specific content niches—will splinter audiences by interest. AVOD service adoption will increase. Tiered pricing will appeal to some households looking to minimize their monthly entertainment bill. TikTok’s Growth Drives Advertiser Interest Higher.

And also, these products are very expensive, so you're also going to have to get the company to make the investment in implementing something like this, which right now is, particularly this new Apple product. It's very expensive and I think that's also what's going to deter consumers from trying it. The Apple product, it looks essentially the same.

New Apple Intelligence I think is a great recent example of integration. So many people use Apple devices, now they're going to have generative AI operating in the background without thinking about it. (14:32):. But I think in terms of where we're headed, it really depends mostly on decisions that people make around AI. And of course, like you just said, people make different decisions.

The other entrants we track in this field, including Peacock and Apple TV+, will each struggle to reach even 30% of the US population by 2026. The Age of AVOD Is Coming. Even though ad-supported streaming video predates subscription-focused streaming, much of the conversation around streaming services has focused on the latter, thanks to the rapid rise of Netflix.

So Carina says Apple, Evelyn says Amazon and Stephanie says Microsoft. All really good guesses, but Carina is correct. It's Apple. They both used to work for Apple. Folks, have you all seen this device, heard of? No one. Carina Perkins:. Heard of. Stephanie Taglianetti:. Yeah. Marcus Johnson:. They need the free advertising apparently. Okay, Carina you said heard of? Carina Perkins:. Yes.