Chart
| May 21, 2025
Source: Interactive Advertising Bureau Europe (IAB Europe)
Chart
| May 21, 2025
Source: Interactive Advertising Bureau Europe (IAB Europe)
Chart
| May 21, 2025
Source: Interactive Advertising Bureau Europe (IAB Europe)
Chart
| May 21, 2025
Source: Interactive Advertising Bureau Europe (IAB Europe)
Chart
| May 21, 2025
Source: Interactive Advertising Bureau Europe (IAB Europe)
Chart
| May 21, 2025
Source: Interactive Advertising Bureau Europe (IAB Europe)
Chart
| May 21, 2025
Source: Interactive Advertising Bureau Europe (IAB Europe)
Chart
| May 21, 2025
Source: Interactive Advertising Bureau Europe (IAB Europe)
Chart
| May 21, 2025
Source: Interactive Advertising Bureau Europe (IAB Europe)
Chart
| May 21, 2025
Source: FICO
Nearly two-thirds of digital advertising spending in 2025 will be delivered on mobile devices. Tariffs may dampen spending growth but shouldn’t reduce mobile’s share of the digital advertising pie.
Report
| May 20, 2025
Strong Q1 ad results show resilience: But AI, tariffs, and antitrust pressures will reshape how and where marketers spend in 2025.
Article
| May 20, 2025
Meta aims to expand AI-powered ad creation: The early release initiative gives brands low-risk access to experimental creative technologies.
Article
| May 20, 2025
Dozens of ads with AI voices found marketing illegal drugs on Spotify: The incident highlights the struggle to keep up with AI’s rapid development.
Article
| May 20, 2025
54% of global marketers are slashing ad spend, says Nielsen: The need for adaptability, rather than bigger budgets, is more prominent than ever.
Article
| May 20, 2025
Meta pays creators for traffic, Spotify wins in-app freedom post-Epic ruling, and Amazon’s Zoox expands robotaxi testing despite software recalls.
Article
| May 20, 2025
Wells Fargo and Fifth Third are approaching the opportunity from two different angles.
Article
| May 20, 2025
On this special edition podcast, we explore how top brands master commerce media—choosing the right networks, weaving in existing channels, and optimizing for maximum impact. Ä¢¹½AV’s Sarah Marzano hosts InfoSum’s Senior Vice President, Sales, North America, Marc Cestaro and Kettle & Fire’s Senior Director, Media and Omnichannel, Niccolò Gloazzo in this live panel from Ä¢¹½AV’s May 9th virtual summit, Commerce Media Trends 2025. Listen everywhere you find podcasts, or watch on YouTube and Spotify.
Audio
| May 20, 2025
US sales of private label grocery brands grew 3.9% in 2024, outpacing the 1.0% growth of national brands, according to the Private Label Manufacturers Association (PLMA).
Article
| May 20, 2025
Marketers are increasingly concerned about reaching the consumers who avoid them. 41% say ad avoidance or ad blindness is a major area of concern, up from 29% in 2022, according to a November 2024 Mediaocean survey.
Article
| May 20, 2025
Levi Strauss sharpens its focus: The company agreed to sell Dockers to Authentic Brands as it looks to grow its D2C sales and expand its international presence.
Article
| May 20, 2025
Amazon discourages sellers from stockpiling goods with capacity limits: The strategy aims to prevent overload at its fulfillment centers, but it complicates merchants’ tariff mitigation abilities.
Article
| May 20, 2025
Target drops same-day delivery markups for Circle 360 members across Shipt network: The move, covering orders from over 100 partner retailers, aims to boost the program’s appeal.
Article
| May 20, 2025
Despite tough conditions, Home Depot is keeping its head above water: The company beat revenue expectations, came close on earnings, and isn’t flinching on its full-year outlook—or its prices.
Article
| May 20, 2025
Shipments plunged 72% YoY, and Apple and others are scrambling to dodge looming chip tariffs and stabilize shaky supply chains.
Article
| May 20, 2025