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On today鈥檚 podcast episode, we examine how banks build and use trust to win new customers. Here鈥檚 a look at what we鈥檙e talking about: 鈥� In our 鈥淗eadlines鈥� segment, we discuss recent data breaches at banks and question what the difference is between a bank's security breach and a breach at a partner company鈥檚 system. 鈥� In 鈥淪tory by Numbers,鈥� we focus on personalization and reveal if it successfully engenders trust or just seems creepy. 鈥� In 鈥淔or Argument鈥檚 Sake,鈥� we ponder what would happen if banks were required to report to customers when they shared their personal information with third parties and how it would impact customers鈥� trust and banks' marketing campaigns. Tune in to the conversation with host Rob Rubin and our analysts Grace Broadbent and Tiffani Montez.鈥� In our 鈥淗eadlines鈥� segment, we discuss how in-flight deposits and Gen Z will drive account openings in 2023 and to what extent new account openings are the result of high deposit rates and an incentive-laden environment. 鈥� In 鈥淪tory by Numbers,鈥� we examine how being able to set up direct deposit when consumers open checking accounts is extremely important and the importance of deposits being protected. 鈥� In 鈥淔or Argument鈥檚 Sake,鈥� we suppose there鈥檚 a new US banking regulation requiring all banking products to be applied for and opened online. We debate (nicely) how the industry dynamics would change if everything in banking were digitized and moved online. Tune in to the conversation with host Rob Rubin, managing principal of financial services consulting at EPAM Systems Alex Jimenez, and our analyst Tiffani Montez.

Also, a streaming participation bonus so workers who are part of successful streaming shows and movies are compensated accordingly. Also, more money for background workers, or extras as they're often called. Plenty of other stuff as well. This ends about half a year's worth of TV and movie production shutdowns since the writers strike started two months before the actor strike took to the picket line.

On today鈥檚 podcast episode, we bring you the major themes that we witnessed directly from the Money20/20 conference in Las Vegas, Nevada. Recorded from the conference floor, we discuss the data and tech required to offer customers payments choices, expectations in embedded finance, and consumers鈥� privacy and trust. Tune in to the discussion with host Rob Rubin, our principal analyst Tiffani Montez, and Sean Welsh, senior vice president and managing director of financial institutions at Affinity Solutions.

On today鈥檚 podcast episode, we discuss how finserv digital marketers are incorporating credit marketing, even in top- and mid-funnel campaigns. 鈥� In our 鈥淗eadlines鈥� segment, we chat about the role of marketing as a revenue generator in banking鈥攕pecifically, an article we published in August with results from an American Banker Association survey that stated 72% of marketing execs don't believe revenue generation is a part of marketing鈥檚 role. 鈥� In 鈥淪tory by Numbers,鈥� we examine the results of digital campaigns that revolve around credit marketing and the ROI in creating a unified, full-funnel marketing strategy. 鈥� In 鈥淧retend CMO,鈥� our guests have to thread together a multifaceted digital-only marketing campaign and discuss how it attributes ROI to the campaign's different digital channels. Tune in to the discussion with host Rob Rubin, our analyst Tiffani Montez, and Aundra Thompson, director of product strategy and strategic planning for marketing solutions at TransUnion.

On today鈥檚 podcast, we are talking about digital account-opening trends, who鈥檚 opening bank accounts digitally, and what they want or expect when going through that process. Here鈥檚 a look at what we鈥檙e talking about this week: 鈥� In our 鈥淗eadlines鈥� segment, we discuss how in-flight deposits and Gen Z will drive account openings in 2023 and to what extent new account openings are the result of high deposit rates and an incentive-laden environment. 鈥� In 鈥淪tory by Numbers,鈥� we examine how being able to set up direct deposit when consumers open checking accounts is extremely important and the importance of deposits being protected. 鈥� In 鈥淔or Argument鈥檚 Sake,鈥� we suppose there鈥檚 a new US banking regulation requiring all banking products to be applied for and opened online. We debate (nicely) how the industry dynamics would change if everything in banking were digitized and moved online. Tune in to the conversation with host Rob Rubin, managing principal of financial services consulting at EPAM Systems Alex Jimenez, and our analyst Tiffani Montez.

What's the ceiling for these streaming services before people say, "Enough is enough."? I thought I saw some research recently showing that people have dropped at least one of their streaming services from their bundle. Maybe that's more to do with just the current climate and less to do with what they would ordinarily pay for all these streaming services.

On today's podcast episode, our vice president of Briefings Stephanie Taglianetti hosts a mock-debate-style analyst showdown on Meta versus TikTok. Analyst Debra Aho Williamson and director of Briefings Jeremy Goldman go head to head, advocating on behalf of Meta (Debra) and TikTok (Jeremy) to prove which social platform is the bigger threat in three areas: getting people to spend time on each app, meeting advertisers鈥� needs, and AI innovation.

Rite Aid files for bankruptcy for the second time in less than two years: The convenience store + pharmacy model is broken. Success in this space for standalone pharmacies will hinge on providing a first-rate experience for customers buying medications while reformatting stores to prioritize health and wellness products instead of household items and snacks.

CEO Aravind Srinivas says Comet will track user activity to build deep profiles for hyperpersonalized ads but risks alienating privacy-focused users.

Spotify is holding off on launching audiobook ads: Statements from its ad chief reflect a nascent product that it doesn鈥檛 want to dilute with ads鈥攜et.

According to Numeris, total TV (linear TV and broadcaster streaming services) accounted for 38% of adult viewers in the fall 2024 measurement period, while streaming-only viewer share was just 6%. In Ontario, total TV was 28% versus 13% for streaming only. TV ad spending in Quebec also reflects the strength in viewership. TV ad spending in Canada dropped 9.3% in 2024, per our forecast.

Digital audio listeners. TV viewers. Traditional media users. Vlog/influencer viewers. Creator/influencer membership site users. Device ownership. Smart TV owners. Smartphone and tablet owners. China in Perspective. Media consumption in China is distinct from other countries in the GMI Report.

Gates thinks we have a decade before AI dominates; Schmidt says we have a year. Either way, AI will still need human intervention to keep it on track.

And just Amazon Ads and Orange Apron have enabled targeting in streaming audio. In-store ad inventory is much more limited, and it is dominated by retailers with the largest brick-and-mortar footprints. Loblaw and Walmart tick the boxes on a handful of in-store features, including digital out-of-home, a variety of formats utilizing digital screens, and in-store audio. Sources.

Following Google鈥檚 second antitrust loss in under a year, Google is at a crossroads. The recent ruling that Google maintains an illegal monopoly on ad tech, combined with last year鈥檚 ruling of antitrust practices in online search, could reshape digital advertising.

The console features magnetic Joy-Con controllers with new mouse functionality, in-game video and audio calls, and the ability to run a host of AAA games from partner studios. The successor to its 8-year-old console also increases the screen size from 6.2 inches to 7.9 inches. A few steps forward: Launching on June 5, the Switch 2 will start at $450.

Tinder鈥檚 AI flirts now, but it has range: 鈥淭he Game Game鈥� helps users charm dates, but its real edge is tone-savvy tech fit for customer support or hiring.

Meta鈥檚 CTO claims nimbleness trumps incumbency in AI. However, Meta鈥檚 AI future still depends on the health of its core ad business.

Hint: It鈥檚 not an audio platform. Yesterday鈥檚 Chart of the Day: Man vs. ChatGPT.

B2B brands are underutilizing creator marketing on LinkedIn, according to Rob Mayhew, a creator who left his agency leadership job to make funny B2B social media videos full time. "LinkedIn is the channel that everyone's sleeping on [for creator marketing], and it's got huge opportunity, especially for B2B," Mayhew said.

As more retailers recognize the value of leveraging their first-party data, the global retail media market will continue to expand and innovate. While the US leads the charge with $45.15 billion in spending this year, according to our forecast, other regions are showing similar patterns. In fact, Latin America is only four to five years behind the US, said our analyst Matteo Ceurvels on our 鈥淏ehind the Numbers: Around the World鈥� podcast.