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Consumers are confused about tariffs, and brands need to find a way to reach them with the right messaging about the potential for volatile pricing.

AppLovin is setting its sights on ecommerce: Executives plan to attract spenders and grow revenues with a slew of ad product launches.

Albertsons looks ahead: With the proposed Kroger merger in the rearview mirror, the grocer raised its annual profit forecast and mapped out its growth plans.

Reddit’s user base and ad revenues are growing rapidly, as is its prominence in search engines like Google. Here’s how marketers are showing up on the platform in ways that resonate with users.

Starbucks’ turnaround takes shape: While US comp sales fell for the fourth-straight quarter, CEO Brian Niccol is confident that investments in the store and worker experience will bear fruit.

Marks & Spencer, Tesco flag challenges as UK economy weakens: Confidence is slumping due to concerns over tax hikes and sluggish consumer demand.

Back in January, the Retail Daily newsletter editors made some retail predictions for 2024. While we were right about Amazon opening fulfillment centers out of physical stores, we were wrong about more digitally native brands partnering with Amazon. Want the full rundown? Here’s how we did.

Ecommerce has become a dominant sales channel in the pet industry, fueled by convenience and a broad range of online offerings. By 2028, nearly half of pet products sales will come from ecommerce.

Neiman Marcus is the latest department store to shutter a prominent flagship location: The closure highlights legacy retailers’ struggles to adapt to the shifting retail environment.

In addition to performance metrics and cost efficiency, audience reach and quality is a top factor in consumer packaged goods (CPG) brands and agencies' decision to continue working with their retail media partners, according to an April 2024 survey from Path to Purchase Institute and Goodway Group.

It enables more precise targeting and is valuable for advertisers selling consumer goods like clothing, electronics, and makeup. Data on complex financial products that banks could provide offers a broader and longer-term, but less granular, view. This would benefit advertisers selling more experiential products, like cars, education, and trips abroad.

With Super Bowl ads costing around a whopping $7 million for a 30-second spot this year, viewers can expect some memorable commercials while watching the Chiefs and the Eagles face-off.

Target looks to add $15 billion in sales by 2030: However, 2025 is shaping up to be a tough year, as tariffs dampen discretionary demand and shoppers push back against its DEI policies.