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| Oct 24, 2023
Source: ESW
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| Jan 4, 2024
Source: Adobe
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| Dec 31, 2023
Source: Captiv8
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| Dec 11, 2023
Source: CivicScience
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| Sep 12, 2023
Source: The Influencer Marketing Factory
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| Apr 1, 2023
Source: eMarketer
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| Feb 8, 2023
Source: Hashtag Pay Me
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| Jan 4, 2024
Source: Adobe
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| Jan 4, 2024
Source: Adobe
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| Nov 2, 2023
Source: Forrester Research
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| May 15, 2023
Source: Insider Intelligence
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| May 1, 2023
Source: Insider Intelligence | eMarketer
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| Jan 10, 2023
Source: Hub Research
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| Mar 29, 2024
Source: Leger
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| Mar 29, 2024
Source: Leger
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| Mar 28, 2024
Source: IZEA
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| Feb 23, 2024
Source: Pew Research Center
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| Jan 25, 2024
Source: Capterra
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| Mar 31, 2023
Source: Pew Research Center
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| Mar 23, 2023
Source: CBS; YouGov
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| Jan 11, 2023
Source: Cowen
Target also pulled a Black History Month product after a TikTok user exposed misidentified historical figures. Some brands are standing firm on diversity marketing. Despite broader corporate pullbacks, the NFL, Nike, Pinterest, and Costco have maintained their commitments.
Article
| Feb 25, 2025
And 64% said major tech companies like Google, Apple, Meta, TikTok, and Microsoft don’t care about their mental health or well-being. Trust issues: Sixty-two percent of teens lack confidence that tech companies will protect their safety when profits are at stake, and about half (52%) doubt that their personal information will be kept secure.
Article
| Feb 6, 2025
TikTok has a target to increase gross merchandise value to $17.5 billion in 2024 by aggressively courting brands, sellers, and influencers. Shein and Temu have the most overlap with TikTok Shop customers. They are thus more vulnerable to its competition, according to data from Earnest Analytics, while Amazon and eBay are relatively more insulated.
Report
| Jul 2, 2024
Instagram and TikTok have been restricted or banned in Russia since the war in Ukraine began in 2022. Device Ownership. Feature phone ownership in Central and Eastern Europe was the highest globally. More than 1 in 10 respondents (10.7%) owned one, more than double the rate in North America, Western Europe, and East Asia and Oceania.
Report
| Oct 30, 2024