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On today's podcast episode, in our "Retail Me This, Retail Me That" segment, we discuss what's fueling the non-endemic retail media fire, how to do non-endemic advertising the wrong way, and how success is measured. Join our analyst Sara Lebow as she hosts vice president of content Suzy Davidkhanian and analyst Sarah Marzano.

China is currently developing a new maglev hyperloop train called the T-Flight, which travels through low-vacuum tubes at a record-breaking 387 miles per hour. So a hundred miles an hour faster than the current fastest. However, the goal is to make that train reach over 600 miles per hour. The line expected to be operational by 2035. (02:47):.

Quieter Vidcon spotlights maturing creator economy: Growing sector turns focus to scaling up and revenue diversification.

Consumers have shifted more their spending to dining out: But while restaurant industry sales are expected to rise 6.4% this year, the industry faces several challenges.

Sick of disappointing retail news? So are we. Just like we’re sick of paying $6 for a carton of eggs. Some good news: US employers added 30,000 retail jobs in January, offering a big boost after a sluggish second half of 2022, when retail jobs fell for three consecutive months from September to November and were stagnant in December. Here are some more positive indicators.

We expect retail sales in India to grow 11% this year: That’s enough to make it the fastest-growing market in the world, which is one reason Amazon is investing in the region.

So I think it's something that we'll see more frequently as we travel, as we're in airports and stadiums, it'll become a little bit more normalized in those types of environments. Sarah Lebow (13:31):.

On Tuesday, Microsoft announced it would use the same plug-in standards as OpenAI, meaning plug-ins can work across ChatGPT, Bing Chat, and Microsoft 365 Copilot. Microsoft is focusing on plug-ins as the future of its OpenAI partnership, and for good reason.

Amazon’s revenues rose 9% in Q4: While the company’s highly profitable retail media business continued its upward trend line, ecommerce sales fell 2% YoY.

Malls are struggling to stay profitable as consumer behaviors change and shopping moves even more online. While foot traffic and occupancy rates are down, there are some opportunities for growth. By changing up their retail mix and mastering the omnichannel experience, malls can regain relevance among shoppers.

I will leave you with for global tourism. One in 10 jobs are in tourism around the world and it is 10% of our economy, global economy. Marcus Johnson:. Very nice, very good indeed. Blake, you're up. Blake Droesch:. I've been watching a lot of James Bond movies recently and a lot of James Bonds, most specifically Daniel Craig, they tend to bumble a lot.

Retail media has been buoyed by consumer packaged goods companies and grocery brands looking to get their products in front of shoppers closer to the point of purchase. But now, other categories are looking to join the party: nonendemic advertisers.