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| Jun 15, 2023
Source: Insider Intelligence | eMarketer; Interactive Advertising Bureau (IAB)
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| Jun 15, 2023
Source: Insider Intelligence | eMarketer; Interactive Advertising Bureau (IAB); Interactive Advertising Bureau México (IAB México); Interactive Advertising Bureau Argentina (IAB Argentina); Interactive Advertising Bureau Brasil (IAB Brasil); Interactive Advertising Bureau Chile (IAB Chile); Interactive Advertising Bureau Colombia (IAB Colombia); Interactive Advertising Bureau Perú (IAB Perú); Interactive Advertising Bureau Uruguay (IAB Uruguay)
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| Jan 11, 2023
Source: Cowen
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| Jun 15, 2023
Source: Insider Intelligence | eMarketer; Interactive Advertising Bureau (IAB)
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| Jun 15, 2023
Source: Insider Intelligence | eMarketer; Interactive Advertising Bureau (IAB)
Chart
| May 11, 2023
Source: Innovid
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| Jun 26, 2023
Source: Microsoft; GroupM; Ampere Analysis
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| May 1, 2024
Source: Ä¢¹½AV; Media, Ads + Commerce
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| Mar 20, 2024
Source: Innovid
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| May 11, 2023
Source: Innovid
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| Feb 7, 2023
Source: Jungle Scout
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| May 18, 2023
Source: DoubleVerify
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| May 22, 2023
Source: Gartner
And I think it actually is going to move the needle on consumer adoption of shoppable advertising because Amazon has a shoppable video ad product that advertisers can already use on Freevee and Twitch and some of other associate publisher platforms, but what the introduction of ads to Prime Video is going to do is going to reach this massive audience of, I think it's 160-something million US Prime subscribers
Audio
| Jan 5, 2024
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| Jun 3, 2024
Source: Nielsen
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| Feb 21, 2024
Source: CyberAgent; Digital InFact (DIF)
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| Feb 21, 2024
Source: CyberAgent; Digital InFact (DIF)
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| Feb 28, 2024
Source: PwC; Interactive Advertising Bureau Spain (IAB Spain)
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| Jan 12, 2024
Source: S&P Global Market Intelligence
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| Jan 8, 2024
Source: Interactive Marketing Lab Zhongguancun (IMZ)
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| Sep 6, 2023
Source: MMA Global
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| Jun 26, 2023
Source: Microsoft; GroupM; Ampere Analysis
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| Jun 15, 2023
Source: Interactive Advertising Bureau México (IAB México); Interactive Advertising Bureau Argentina (IAB Argentina); Interactive Advertising Bureau Brasil (IAB Brasil); Interactive Advertising Bureau Chile (IAB Chile); Interactive Advertising Bureau Colombia (IAB Colombia); Interactive Advertising Bureau Perú (IAB Perú); Interactive Advertising Bureau Uruguay (IAB Uruguay)
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| Jun 8, 2023
Source: PwC; Interactive Advertising Bureau of Canada (IAB Canada)
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| Jun 8, 2023
Source: PwC; Interactive Advertising Bureau of Canada (IAB Canada)