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At least four Adweek sources referred to Demand Gen as a 鈥渂濒补肠办 box鈥� that often performs worse than Google鈥檚 AI media buying tool Performance Max for tracking spending because of a lack of visibility into where ads are placed.

One-third of all consumers have stopped or reduced purchases from brands that have pulled back on DEI, per Collage鈥攊ncluding 45% of Black, 45% of Hispanic, and 58% of LGBTQ+ consumers. Forty percent of CMOs worldwide said DEI is an important part of what their brands stand for, and 33% said it will be more important in the future, per NielsenQ and GfK.

Our take: The recent data breach is another black eye for Grubhub鈥檚 brand reputation after it had to pay a $25 million settlement in December when the Federal Trade Commission (FTC) found it was misleading customers about order fees and adding restaurants to the platform without consent. Privacy and security concerns could further erode Grubhub鈥檚 value in the fiercely competitive food delivery market.

Visa also launched new international co-brand credit cards, including the Times Black ICICI Bank and HSBC Taj credit cards in India. Non-card payments. Visa鈥檚 non-card payments got a boost from Visa Direct. Transactions grew 34% YoY in Q1. Visa Direct surpassed 10 billion transactions in 2024. Ecuador's Banco Pichincha began using Visa Direct for remittances in Q1. Visa also partnered with X Money.

This is interesting to talk about because 2002, the Williams Sisters and the Black Eyed Peas, that's the most successful you can be as a brand. And this is also tale as old as time, especially in urban categories.

Shake Shack is also building excitement and awareness around its brand by boosting its advertising spend and introducing limited-time offerings like a black truffle burger. Those efforts aim to ensure Shake Shack preserves its status as a premium brand.