蘑菇AV

Our take: Given the uncertainty surrounding consumer spending, particularly in the luxury arena, it鈥檚 no surprise that retailers are pulling every available lever to attract shoppers and drive spending.

Worldwide luxury sales will eke out 3.2% growth in 2024. Except for the pandemic year of 2020, when sales fell by 19.3%, this is the smallest gain we鈥檝e seen since we started tracking the metric in 2018.

They captured about 58% of ecommerce sales in 2024, concentrated among Amazon, Otto, and Zalando's partner programs, per a 2025 report by the German retail federation, Handelverband Deutschland (HDE).

Its decision to let go of Stella McCartney鈥檚 label follows similar housekeeping moves to offload Off-White and a majority stake in its cruise retail business. There are also rumors that the company is exploring potential sales of its struggling DFS duty-free business and Marc Jacobs.

57% of US adults have used eBay to purchase secondhand luxury fashion and accessories online in the past year, according to March 2024 data from CivicScience.

But Shopify, like other retail-related companies, faces several potential challenges, including foreign exchange headwinds due to the strong US dollar, tariffs, and the Trump administration鈥檚 plans to close the 鈥渄e minimis鈥� loophole.

By offering affordable luxury鈥攍ike $50 cashmere sweaters鈥攊t has carved out a niche between fast fashion and high-end luxury, appealing to value-conscious yet style-savvy consumers. When the retailer launched in 2020 it sold apparel, accessories, jewelry, and home decor. Since then it has steadily expanded into women鈥檚 footwear, cookware, and bedding.

L鈥橭r茅al鈥檚 Aesop purchase is the company鈥檚 biggest yet: The beauty giant is spending $2.53 billion to stake a larger claim to the highly profitable luxury skincare category.

Luxury brands Herm猫s, Christian Dior, and Bulgari have recently expanded their footprint in the region, as have retailers such as Victoria鈥檚 Secret, Uniqlo, New Balance, and Foot Locker. Our take: India鈥檚 retail industry faces a significant challenge: a lack of consumer demand.

This year, we forecast retail sales of cosmetic and beauty products will reach $86.42 billion, a 7.6% increase from 2022. This increase will be driven in large part by in-store sales and luxury beauty categories. But going forward, technology may play a large role in driving online sales.

Walmart鈥檚 brand refresh reflects its retail evolution: Its visual update accompanies initiatives to enhance ecommerce capabilities and lure more affluent and Gen Z shoppers.

Worldwide sales of personal luxury goods will only grow by 3.2% in 2024 to reach $429.15 billion, weighed down by slower growth in the US and China, according to an August 2024 蘑菇AV forecast.

Lord & Taylor鈥檚 new owner has grand ambitions: The storied department store will relaunch as a luxury off-price etailer and license its brand name for a wide range of merchandise.

President-elect Trump鈥檚 plans to cut EV incentives and expand oil production could drive up vehicle costs, undermining Biden鈥檚 clean-energy policies.

GenAI tool Jacquard helped luxury apparel marketplace Farfetch test creative with segments and personalize email copy. Optimizing paid search (medium impact, easy to implement). Why genAI? Advertisers buy search ads on keywords or word combinations. Search advertisers can use genAI to identify new keywords, group them in novel ways, and assess match levels that they may not have considered.

They also exhibit a readiness to pay a 9% to 15% premium for such products, particularly in categories like luxury goods, food, and electronics.

Macy鈥檚 had a mixed Q3: Sales at its luxury Bloomingdale鈥檚 and Bluemercury labels rose, but its namesake brand is struggling to attract shoppers

Mytheresa knows what luxury shoppers want: The luxury ecommerce retailer grew sales by 7.6%, bucking the global luxury slowdown.

The country鈥檚 property crisis is taking its toll on consumer confidence鈥攁nd, consequently, retail spending鈥攁s shoppers prioritize saving money over discretionary purchases.

While mid-tier retailers like Bed Bath & Beyond and Kohl鈥檚 struggle, discount and luxury retailers are seeing success as some consumers trade down amid inflation while others splurge to treat themselves amid tough times, respectively. But these polar opposites are using the same tools and tactics to attract new customers and retain current ones.

Global personal luxury sales will contract this year: That will be the first decline since the Great Recession as weak spending in China weighs on the broader market.