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CPG: Includes food products, household products, packaged goods, tobacco, personal care products, toiletries, and cosmetics products. (A large portion of these products are categorized in the UK as fast-moving consumer goods [FMCG].).

High-income consumers are more likely to discover new brands or products in-store, but they typically make the final purchase online.

That number was even higher in April 2024, when 83% of UK consumers were members of supermarket loyalty programs, ahead of beauty and personal care (33%); restaurants (31%); and clothing, shoes, and accessories (29%), per Capterra. The UK鈥檚 leading supermarkets are driving loyalty participation with member pricing.

Higher shares of men than women bought goods in every product category except for clothing, beauty, and health and personal care. The discrepancies were most apparent in consumer electronics and financial products: More than double the number of men than women purchased products in each category.

Motor vehicle and parts dealer sales; furniture sales; electronics and appliance sales; building material and garden equipment sales; food and beverage sales; health and personal care sales; gasoline sales; clothing and clothing accessories sales; sporting goods, hobby, book, and physical music sales; general merchandise sales; miscellaneous sales; nonstore sales (i.e., pure-play ecommerce platform sales

CPG includes food and beverage products, household products, packaged goods, tobacco, personal care products, toiletries, and cosmetic products.

Amazon鈥檚 everyday essentials business鈥攚hich includes nonperishable groceries along with beauty, health, and personal care products鈥攊s growing 50% faster than the rest of its retail business, retail CEO Doug Herrington said at an all-hands meeting, largely because more than half of those essentials are now being delivered same- or next-day.

Gen Z鈥檚 complicated path to purchase leans heavily on digital platforms and channels. But offline resources still play a key role.

I could see them experimenting with beauty and those sorts of personal care stuff because that has been a pretty solid area. I also just think what's ahead is probably this company does not look like this company. It's going to be broken up into pieces. A private equity company is going to do what a private equity company is going to do. Marcus Johnson:. Yeah, yeah.

Motor vehicle and parts dealer sales; furniture sales; electronics and appliance sales; building material and garden equipment sales; food and beverage sales; health and personal care sales; gasoline sales; clothing and clothing accessories sales; sporting goods, hobby, book, and physical music sales; general merchandise sales; miscellaneous sales; nonstore sales (e.g., pure-play ecommerce platform sales

Gauging the influence of digital on the shopper's journey.

But Amazon will struggle to gain meaningful market share in health/personal care/beauty and food and beverage. This comes as Amazon鈥檚 grocery business battles to keep pace with Walmart and Instacart. How big will Amazon get? After appearing to plateau, Amazon has regained its ecommerce momentum.