蘑菇AV

The feature enables real-time visual search without leaving videos, offering deeper engagement and wider potential for discovery and advertising. YouTube, which started testing the feature last week, says Google Lens in Shorts won鈥檛 show ads and won鈥檛 work with affiliate links or paid promotions during the beta testing period.

鈥淏rands are looking to maintain consumer engagement and drive performance, where they have first-party data access, high-intent traffic, and closed-loop attribution,鈥� said Sunava Dutta, chief product officer at Pacvue.

Meta will likely lean more on its newer products, including WhatsApp, Threads, and Instagram, to sustain global engagement. What it means for advertisers:. In markets like Japan, Facebook's reduced reach may justify reallocating budget to other Meta properties or rival platforms entirely. Regions still showing stable or growing usage may offer more efficient ROI for social ad campaigns.

On today鈥檚 podcast episode, we discuss how much the merger with xAI can move the needle for X, if the social platform can recoup the kinds of ad dollars it was making before Elon Musk bought them, and where X users have migrated to (if anywhere). Join Senior Director of Podcasts and host Marcus Johnson, and Analysts Marisa Jones and Emmy Liederman. Listen everywhere and watch on YouTube and Spotify.

AI is transforming B2B content marketing, but trust and differentiation remain critical. Buyers seek authenticity from peers, influencers, and industry experts. Marketers must balance AI, human expertise, and bold strategies to drive engagement and growth in 2025.

Consumer interaction and engagement with healthcare and pharmaceutical ads vary greatly by generation. Marketers must gain a better understanding of these differences to reach patients more effectively.

This makes it a prime candidate for second-screen engagement, whether alongside gaming, streaming, or fandom-driven interaction. Protecting the community: Safety remains a top concern, especially amid public scrutiny.