蘑菇AV

Online mental health visits are driving telehealth use: Pharma companies and healthcare providers should consider partnering with psychotherapy providers to offer mental health patients more options than meds alone.

Brands launch campaigns for Mental Health Awareness Month: From Kenneth Cole to Calm, brands are recognizing the value of mental health messaging.

Gen Zers are most likely to experience a problem with the payment method. These concerns could weaken BNPL transaction growth

US mobile audio app listeners spend an average of 32.3 hours with Spotify a month, compared with 3.5 hours with Amazon Music, and 0.9 hours with Apple Music, according to January data from Comscore Media Metrix Multi-Platform.

On today鈥檚 podcast episode, we discuss why the new funnel begins at checkout, what kinds of offers customers are most receptive to when getting ready to click the buy button, and how to avoid showing someone something they already have. Join Senior Director of Podcasts and host Marcus Johnson, Vice President of Content Suzy Davidkhanian, Senior Director of Briefings Jeremy Goldman, and Senior Vice President of Solutions and Operations at Rokt Jon Humphrey. Listen everywhere and watch on YouTube and Spotify.

India鈥檚 commerce landscape is undergoing rapid transformation, fueled by booming ecommerce, rising mobile shopping, and the growing influence of social media.

Pinterest鈥檚 Q1 involved strong user and global revenue growth: US monetization, though, could be under pressure moving forward.

After last quarter鈥檚 rare miss, The Trade Desk delivers: Strong earnings and UID2 adoption signal confidence for 2025 and beyond.

In the increasingly crowded retail media space, hiring could be one strategy for networks to differentiate themselves from competitors.

鈥淎 good campaign probably has a little bit of risk,鈥� said 鈥淚t鈥檚 Always Sunny In Philadelphia鈥� star Charlie Day at this week鈥檚 OOH Media Con 25. 鈥淵ou鈥檙e much better off taking the risk and taking the swing on something that could be wildly successful.鈥�

The BNPL provider pushed the Affirm Card and notched new partnerships to stay ahead of competition.

How incorporating tech at POS makes-or-breaks sales conversions.

Luxury brands rethink China approach as downturn drags on: Labels like Versace, Valentino, and Balenciaga are dialing back discounts, telegraphing exclusivity to wealthy shoppers.

This deck provides an overview of the travel sector in ecommerce, including forecasts for sales growth, digital ad spending, and KPIs. It also highlights consumer shopping behaviors, research trends, what鈥檚 changed since last year, and the influence of technology on purchase decisions.鈥�

Tapestry dismisses impact of tariffs on FY performance as 鈥渋mmaterial鈥�: The Coach parent projected healthy growth as more Gen Zers and millennials pay full price for its bags.

The update introduces a My Netflix hub and real-time personalization tools, all aimed at helping users find something fast鈥攁nd not flee to YouTube.

The fintech company implements globally conscious strategies under economic volatility and new political tailwinds.

Nearly three-quarters (74%) of US sell-side retail media decision-makers rank creative services as one of the most important services/solutions that retail media networks (RMNs) offer, according to Dentsu鈥檚 2025 Retail Media Industry report.

As retail spending slows down, consumers are increasingly using the same feeds that fuel impulse shopping to bond over the collective desire to curb their spending. This makes an influencer strategy embedded in value and relatability crucial.

AppLovin beat Q1 expectations and exited gaming: The company is now all-in on adtech, led by AXON鈥檚 rapid growth.

Despite small- and medium-sized businesses (SMBs) accounting for 44% of US GDP according to the US Small Business Administration, many marketers aren't allocating sufficient resources to reach this powerful segment.

The US and UK tout a trade agreement鈥攚ith a few caveats: The proposal would offer the UK some tariff relief while giving US businesses access to a $5 billion market opportunity, but it鈥檚 not a done deal.

As AI search gains traction, Apple hints it won鈥檛 stay Google鈥檚 passive partner鈥攑otentially redrawing the future of search, ads, and browser dominance.

With Google鈥檚 platform and broader affordability, Samsung鈥檚 headset might finally deliver on spatial media鈥檚 promise鈥攁nd give marketers a new playground.

Gilead joins pharma companies that are boosting US manufacturing amid Trump-induced challenges: Gilead Sciences faces unique challenges as a leading HIV drugmaker鈥擳rump鈥檚 tariff threats coincide with cuts to global HIV programs and LGBTQ+ healthcare initiatives.