蘑菇AV

China鈥檚 influence shakes up online shopping. TikTok, Temu, and Shein have captured widespread consumer attention. Ecommerce players with roots in China have gained ground on established retailers by introducing innovative shopping experiences. App-based, entertaining, and highly deal-driven, the platforms appeal most to Gen Z and budget-conscious shoppers.

We expect RMN off-site ad spending in the US to total $10.64 billion this year and to surpass ecommerce channel display ad spending for the first time. In the past year, middlemen with scaled web publisher penetration鈥攊ncluding TripleLift, Criteo, and Button鈥攈ave launched solutions that allow retail media advertisers to put display ads on publishers鈥� sites.

Home cleaning product The Pink Stuff went from a relatively unknown brand in the UK to worldwide success in just a handful of years鈥攁ll thanks to social media. 鈥淲e don鈥檛 spend money on traditional advertising,鈥� Henrik Pade, a managing director at parent company Star Brands, told The New York Times. 鈥淚t鈥檚 fully viral.鈥�. So far, that plan seems to be working.

In December, the company will add support for English dialects in Australia, Canada, New Zealand, South Africa, and the UK. Apple committed to launching Apple Intelligence in Chinese, French, Japanese, and Spanish in 2025, but China and the EU will not get AI features, due to pending regulatory approvals.

Chris Vallance and Liv McMahon of the BBC explained that Anthropic has its own ChatGPT rival called Claude available in the US and the UK, which can handle tasks ranging from sophisticated dialogue and creative content generation to complex reasoning and detailed instruction. Anthropic will now be able to draw on Amazon's huge cloud computing power.

Maybe you'll start seeing those chatbots appear more on e-commerce platforms and social media. And when customers start getting used to using those there and see the value, they're going to start asking themselves, "Well, it's making it a lot easier for me to shop online. Why isn't this helping me with my banking services?".

And we define price consciousness or being price conscious as really shopping around more. So Rajiv kind of alluded to a few of these notions, things like convenience, costs, but we already know currently in the present day from some of our 蘑菇AV survey data that consumers do shop around for the best deal.

Zoom out: Google has delayed the end of third-party cookies on Google Chrome multiple times, most recently due to UK regulator scrutiny. But even before this year鈥檚 delay, advertisers were anxious about moving away from cookies after decades of use to a yet-unproven system.

The UK Financial Conduct Authority鈥檚 2020 Financial Lives survey found that 26% of consumers distrusted the industry, just 35% of 18- to 24-year-olds trusted it, and only 17% of those with 拢10,000 (US $12,527) or more in investable assets had sought advice. As a result, people are becoming self-directed investors, relying on finfluencers to boost their confidence and provide them with information.

Because we know customers don't really shop just in store or just online anymore. According to a January survey from Coveo, 37% of adults in the US and the UK, they research products on a retailer's website, then go buy them in store. But 36% do the exact opposite. They consider items in store and then go buy them online.

It鈥檚 a slower process here than in countries like the UK and the US, but the signs are promising for more open markets. The duopoly鈥檚 share in France trumps that of Germany and the UK. The UK is the most digitally advanced ad market in Western Europe and can stave off the duopoly鈥檚 dominance thanks to stronger competition.

In the UK, X鈥檚 total revenues, which include revenues from non-ad products, plummeted by 66.3% YoY in 2023, according to financial filings made by X in April 2025. Total headcount in the UK also fell from 399 to 114 that year due to Musk鈥檚 cost-cutting measures. Marketers in the UK tend to be more concerned about brand safety and suitability than those in the US.

A UK-based games company withdrew from Advantage+ because it recommended an ad that attracted inflammatory and hateful comments. The tool lacked human emotion and common sense, the company said. A UK-based retailer said that while the CPM prices were significantly better, the company had to give up too much control.

But I think certainly among Gen Zs, there is an appetite for AI and shopping, but only if it's actually going to reduce frictions and not just create more frustration. Sara Lebow:. Yeah, with recommendations and shopping assistance I think there's a tightrope to walk because on one hand you might like it if you feel that these products are picked specifically for you based on technology.

Lloyds Banking Group (UK) 鈥� 鈧�1.016 trillion. 12. ING Groep (Netherlands) 鈥� 鈧�975.58 billion. 13. Intesa Sanpaolo (Italy) 鈥� 鈧�963.13 billion. 14. NatWest Group (UK) 鈥� 鈧�815.75 billion. 15. UniCredit (Italy) 鈥� 鈧�789.74 billion. 16. Banco Bilbao Vizcaya Argentaria (Spain) 鈥� 鈧�747.29 billion. 17. Standard Chartered (UK) 鈥� 鈧�744.45 billion. 18. La Banque Postale (France) 鈥� 鈧�733.18 billion. 19.

And in the UK I just learned while researching earlier, they have Veganuary, maybe I'm butchering that term, but where you can try being vegan for a month. And I think there's not just an emphasis on resolutions or major life changes around the new year, but some people just want to have a reset after the holidays and take a break from the indulgences.

Being responsive to customer feedback can be an easy way for brands to improve customer satisfaction, a a top priority for 40% of local brands (11-50 locations), 41% of regional brands (51-100 locations), and 44% of big brands (101+ locations) in Canada, the UK, and the US, according to a December 2023 survey from BrightLocal conducted by Sapio Research.

UK consumers have a voracious appetite for digital video content, but the cost-of-living crisis is boosting ad-supported options, particularly broadcaster video-on-demand services. Netflix鈥檚 pivot to an ad tier, meanwhile, may have legs.

In the UK, certainly we saw that happen. When energy prices spiked, consumers felt horrible and stopped spending money. And that's just an everyday expense that you can't avoid. Marcus Johnson (17:23):. Yeah. And that's certainly a topic of conversation amongst folks, especially back in the UK.

Meta is seeing strong adoption for Advantage+ in the ecommerce and retail verticals, and consumer packaged goods advertisers are also showing interest. After Advantage+ Shopping, the company plans to roll out other products under the Advantage+ umbrella. The feedback and results that it鈥檚 seen from advertisers have been good, and Meta considers it a promising area worthy of continued investment.

UK. Time Spent With Media. In the UK, the average daily time spent with mobile devices (3:00) trailed the average daily time spent with desktop/laptop/tablet by 13 minutes. But time spent with mobile devices in the country grew by 7 minutes YoY. In almost every other region, mobile time spent already far exceeds time spent with desktop/laptop/tablet.

Day-to-day: On average, how often are finance professionals in the US and UK using AI? A) 1-2 times a day B) 2-3 times a day C) 3-4 times a day D) Over 4 times a day. Finance professionals in the US and UK use AI an average of 3.7 times a day and 37% of their tasks are driven by AI to some extent, according to a recent report from Emburse. May 6, 2025.