蘑菇AV

Ticketing marketplace StubHub also delayed its IPO due to Trump鈥檚 tariffs. Additionally, the expected economic slowdown from these tariffs likely influenced Klarna鈥檚 decision. Higher prices and stretched budgets from the tariffs could lead more consumers to turn to BNPL as a financing option: 13% of US adults said tariffs would lead them to utilize BNPL plans, per a January survey from First Insight.

Target also earned recognition for its partnership with Butcher Box, allowing the subscription meat delivery service to sell products through Target's marketplace without requiring subscriptions鈥攁 strategic move as frozen and fresh food represents the fastest-growing segment of food and beverage ecommerce. 7. The Hershey鈥檚 Co.

We expect Temu鈥檚 US marketplace sales to grow 59% this year to $30.83 billion, nearly three times the size of Walmart鈥檚 third-party marketplace鈥攁lthough it should be noted our forecast excludes the impact of potential tariffs.

The ability to sell to consumers directly via TikTok Shop and Amazon is contributing to healthy sales growth: US K-beauty sales on Amazon shot up by 122% YoY in Q3 2024, more than four times the growth rate for total skincare sales on the marketplace, per a Samsung Securities report.

The ecommerce marketplace has repeatedly failed to hit internal goals, causing the company to ratchet up the pressure on employees to perform, per BI. The new leadership structure gives ByteDance鈥檚 Chinese executives an opportunity to exert more control over the US business鈥攁lthough it should be noted that what worked for Douyin in China is not so easily replicated stateside.

In some ways, that makes sense: The two marketplaces have been eating Forever 21鈥檚 lunch thanks to the de minimis provision鈥攚hich allowed them to sell products at vastly lower prices鈥攁nd a more nimble on-demand model that let them quickly capitalize on emerging fashion trends. Adopting a factory-to-consumer model would allow Forever 21 to take advantage of de minimis.

Our take: While Wayfair still faces macro headwinds鈥攅specially from a sluggish housing market and the discretionary nature of its products鈥攊ts marketplace model, global sourcing, and supplier-driven pricing dynamics offer meaningful advantages. If tariffs escalate, Wayfair鈥檚 adaptability and margin discipline could make it a standout in a challenged category.

Growth is driven by trends in buyer behavior, the convenience of third-party marketplaces, and AI tools offering personalized digital experiences that enhance customer engagement and streamline the procurement process. Data accuracy is critical for advanced ecommerce capabilities.

Use this chart: Marketers and retailers can take note of Ticketmaster鈥檚 dominant position in the marketplace as a signal for prime advertiser audiences, providing reach for sports brands, event sponsors, and businesses of all sizes. Additionally, marketers can strategically offer targeted discounts for live events to address the price sensitivity felt by Gen Z. Related 蘑菇AV reports:.

Brands and agencies will have the ability to compensate emissions from campaigns through Cedara鈥檚 Offset Marketplace, which provides a collection of third-party verified carbon removal and avoidance projects. LoopMe has already reduced carbon emissions by 83% across its DSP and exchange compared with the programmatic average.

That鈥檚 in addition to new rules that make ecommerce marketplaces liable for the sale of such items. EU officials also announced an investigation into whether Shein has violated the bloc鈥檚 consumer protection laws through unfair commercial practices, contract terms, and misleading price reductions. That follows a similar probe into Temu.

Walmart is expected to lose its spot as the top beauty retailer to Amazon this year, thanks in part to the latter鈥檚 success in luring premium brands to its marketplace as well as the sheer convenience of its ecommerce offering. At the same time, Sephora and Ulta have vastly increased their store counts due to respective partnerships with Kohl鈥檚 and Target, which helped the former quickly gain share.

The growing marketplace: Nutritional supplements are both popular and considered effective. 77% of US adults take at least one, according to Amway鈥檚 2024 Habits and Healthspan report. More than three-fourths (77%) think their supplements have a positive effect on health,.

ATM Marketplace likened banks鈥� Gen Z branch strategy to the 鈥淎pple Store model,鈥� which aligns with the generation鈥檚 preferences:. Experience-first: Gen Zers prioritize engaging, interactive experiences over traditional services. Instant gratification: They expect fast, seamless service. Insight-driven: They want personalized insights and recommendations.

Our take: ATMs aren鈥檛 without a cost鈥攊n fact, cash management accounts for about 10% of FIs鈥� operating costs, per ATM Marketplace. But the FIs that prioritize ATMs could stand out from the competition if they push the machines鈥� functionality to the next level. Don鈥檛 forget Gen Zers have turned to cash to manage their expenses.

It could also help someone find a specific piece of clothing on a marketplace, negotiate the price, and pay for it all at once. Gauging interest: More than three-fourths (76%) of retailers are increasing their investments in AI over the next year, per Salesforce鈥檚 March 2025 Connected Shoppers Report.

The situation: Sky-high tariffs on goods from China and the end of de minimis shipments from China and Hong Kong pose a fundamental threat to ecommerce giants like Shein and Temu, as well as countless sellers relying on Amazon and other marketplaces. The new duties are already triggering major changes.

This initiative positions Amazon less as a marketplace and more as a universal shopping hub. The approach delivers multiple upsides:. Stickiness without fulfillment burdens鈥擜mazon facilitates but doesn鈥檛 fulfill the order, which could also help it sidestep some of the risk associated with the Trump administration鈥檚 鈥淟iberation Day鈥� tariffs.

鈥淲e should be in a similar marketplace [compared to 2024], if not maybe even slightly better from a buyer standpoint, meaning we will have more advantageous pricing,鈥� one buyer told Adweek. Zooming out: Streaming CPMs have steadily declined in recent years as major services including Netflix and Disney+ have debuted ad-supported offerings.

For the most recent quarter, total revenues reached $195 million, up 12% YoY, with marketplace revenues rising 20% ($50 million) and subscription revenues increasing 10% ($146 million). Key stats:. The company now serves 125 customers with annual subscription revenues over $1 million, up from 105 last year.

More brands will take up Shein鈥檚 on-demand technology and marketplace to compete with larger fast-fashion players. Temu will challenge the 鈥渆verything鈥� store. The next front in Temu鈥檚 campaign against Amazon will revolve around low-cost grocery.

Target looks to its online marketplace to drive growth: The retailer鈥檚 new partnership with Shopify could expand its selection online and in stores, while also boosting its retail media business.

With your marketplace, you can get these brands to sponsor their placements and it's just another revenue stream. Sky Canaves:. I think any company that's trying to follow the Amazon playbook in building a retail media network has to understand that a lot of that growth has come from the marketplace.

Over 200 global brands began selling on Nykaa in the quarter ended December 31, 2024鈥攕ome of which are already among the 100 top brands on the marketplace. India鈥檚 beauty ecommerce and quick commerce sales grew by 34% YoY between June and November 2024, making it the fastest growing online market for beauty, per NielsenIQ.

Trends in Instagram鈥檚 Creator Marketplace. It lets influencers and content creators monitor which topics are trending and where to maximize content performance. Ads in trending Reels. This places ads in popular creators鈥� Reels to help advertisers reach large audiences.