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Digital: 础濒产别谤迟蝉辞苍蝉鈥� digital sales grew 23%, reaching over 7% of its grocery revenues. The retailer attributed these gains to new mobile app capabilities and improvements in its DriveUp & Go and in-home delivery services. Albertsons still sees significant room for expansion, as its digital penetration remains under industry benchmarks.

Three-quarters of the retailer鈥檚 share gains in 2024 came from higher-income consumers visiting Walmart for groceries and general merchandise like apparel. They鈥檙e also willing to pay more for faster delivery options. Walmart is courting those customers with a broader array of premium products across a number of categories, including grocery, beauty, and apparel.

Clothing is the top category across age and gender. According to the December 2023 Insider Intelligence Ecommerce Survey (conducted by Bizrate Insights), more than half of respondents in each group reported buying clothing online at least once in the past month

On today's podcast episode, in our "Retail Me This, Retail Me That" segment, we discuss the differences between how US and UK consumers shop for groceries. Then, for "Pop-Up Rankings," we rank two grocery stores doing digital well, two taking an alternate approach, and why both can work. Join our analyst Sara Lebow as she hosts analysts Blake Droesch and Carina Perkins.

Younger generations are more likely to discover new grocery products via social media and search engines.

Grocery spending is slowly shifting online as consumers seek convenience: More shoppers are leveraging grocers鈥� ecommerce options as well as delivery platforms like DoorDash and Uber Eats.

Temu could try appealing to inflation-weary consumers by introducing the gamified, group-buying grocery shopping concept that made sister app Pinduoduo enormously popular in China.

On today's episode, we discuss a part of digital ad spending that will overperform this year, why some countries will see a dip in online shopping, what will happen to time spent on social platforms, and more. Tune in to the discussion with our forecasting writer Ethan Cramer-Flood, analyst Zach Goldner, and director of forecasting Oscar Orozco.

The ecommerce boom in Canada means many product categories now sell a significant percentage online. This includes grocery, which we forecast for the first time this year.

On today's episode, we discuss how we should feel about Amazon's online sales being flat, how its ad business was able to have such a good quarter, and why the company has yet to find a mass grocery format worth expanding. "In Other News," we talk about how Pinterest has been doing and just how popular self-checkout is. Tune in to the discussion with our analyst Blake Droesch.

Gen Z spends significantly on beauty products online while favoring in-store shopping for apparel. For groceries, this tech-savvy generation relies heavily on search engines and social media to discover new products. Additionally, the trend toward low- and no-alcohol beverages is gaining momentum, as many Gen Zers embrace initiatives like Dry January.

Since the pandemic, online ordering and delivery have become table stakes for the grocery industry. Retailers like Albertsons have begun to develop tools and capabilities that provide added value for customers, focusing on creating a more convenient experience. 鈥淐onsumers think about food 226 times a day, that鈥檚 a lot of cognitive load,鈥� said Jill Pavlovich, senior vice president of digital shopping experiences at Albertsons Cos. 鈥淪o we want to take the experience from a transactional one to a helpful set of tools that can help people manage this.鈥� Albertsons leveraged customer data to identify areas for improvement across its website and mobile app.

Almost three-fourths (74%) of consumers prefer to shop in-store for alcoholic beverages versus only buying them online (7%), according to March data from ThinkNow Research.

Online shopping is popular across all demographics, but the where and how differs by age, culture, and interests. Current purchasing behaviors can help retailers and brands target digital shoppers and anticipate new trends.

More than 181 million people in the US will be Amazon Prime members this year, representing nearly 7 in 10 (73.7%) US internet users, according to our July 2024 forecast. Many of them turn to influencers before checking out; others can be won over by better discounts from competitor retailers; while some favor Amazon for fashion over groceries.