蘑菇AV

Paris takes care of her face and skin as if she's a professional athlete.鈥�. We forecast US health and personal care retail sales will rise 5.5% in 2025 to $105.02 billion, driven by growth in cosmetics and beauty, haircare, and skincare. This was originally featured in the Retail Daily newsletter. For more retail insights, statistics, and trends, subscribe here.

While a significant share of consumers are far more willing to trade down in areas such as paper goods (62%) and shelf-stable products (59%), most are reluctant to do so when it comes to beauty (30%), pet food (25%), or baby care (21%). Only 30% of consumers are open to buying a cheaper pet food brand, a lower percentage compared with drinks (39%), personal care (40%), and beauty (41%).

The top spending categories outside of fashion and beauty were personal care, followed by household supplies. And the fastest growing category was vitamins and supplements. Cash App Card. Cash App Card transactions grew 19% YoY over the holiday period. Social commerce purchases made using the debit card surged 139% YoY.

鈥淓specially in categories like beauty, health, and personal care, premium brands should really be looking at having some presence on Amazon, especially as it's offering more opportunities for these brands to reach and target consumers through its advertising offerings,鈥� she said. As younger generations enter high-income brackets, particularly Gen Z, shopping patterns may evolve.

US haircare sales will grow 6.6% this year, outpacing healthcare and personal care sales at 4.8%, per our forecast. This could bode well for CeraVe鈥檚 new product line. 7. 7-Eleven. To expand its retail media presence, 7-Eleven is rolling out its Gulp Radio network to 5,000 stores. 鈥淲e've seen a lot of retailers move into in-store audio,鈥� said Feger.

Why it matters: There鈥檚 a reason Amazon is fixated on delivery speed鈥攖he faster customers get their orders, the more likely they are to use the retailer for everyday needs like health, beauty, and personal care items, as well as nonperishable grocery products.

We expect holiday retail sales to grow 4.3% YoY this year, with strong gains in categories such as food and beverage; apparel, footwear, and accessories; and health and personal care. Go further: Check out our US Holiday Shopping 2024 report.

For clothing, household supplies, and health and personal care, a better price was the top reason. On social, Instagram and Facebook are the most popular platforms for high-income consumers to discover, research, and evaluate brands and products. 62.4% of high-income consumers use Instagram to discover products and 27.1% use it to research and evaluate them, according to the report.

A note about our digital grocery forecast: Our forecast includes the online sale of all items that consumers regularly buy from a grocery store, including food and beverages, pet food, household cleaning products, personal care products, and other household consumables.

In 2024, food and beverage and health and personal care surpassed $100 million in ecommerce sales, with food and beverage reaching $105.31 billion and health and personal care totaling $149.21 billion.

鈥淭he beauty of a clean room is that it's a privacy-centric way for CVS to share data from its 74 million Extra Care members and for us to share the data from our 498 million users, and end up with a repository of powerful, completely anonymized first-party data,鈥� said Carrie Sweeney, VP of retail at Pinterest. 鈥淭hen we can connect our users with targeted ads without sharing any of their personal data, just as CVS can on its website.鈥�