Article
| Jan 1, 2025
Leading cash-back credit cards need to drive acquisition in an increasingly competitive segment of the card market. Our exclusive consumer survey data reveals which emerging features issuers should invest in to win over customers.
Report
| Nov 3, 2023
YouTube is a top destination for teens. It’s the go-to platform for long videos (i.e., 90 seconds or more) for 81.8% of US internet users ages 15–17, per our July 2023 survey. And 66% of 12- to 17-year-olds in the US used YouTube on a weekly basis in 2023, just 2 percentage points behind TikTok, per Forrester Research.
Report
| Mar 8, 2024
Along with average daily broadcast TV viewing time of 2:29—15 minutes above the regional average—traditional linear TV remained a cornerstone of media consumption in Romania. Video streaming service usage decreased 5.5 percentage points to 85.2%. Still, Romania's video streaming adoption remained in line with the regional average of 85.0%.
Report
| Oct 30, 2024
In this new role, Krantz will help to expand the company’s “fast turn” video strategy, creating six to 15-second videos optimized for social platforms like TikTok and Instagram. “Jake is somebody that our internal creative team always just loved.
Article
| Apr 24, 2025
US adults will spend 12:39 per day with all media in 2024, 0.9% more than last year. This increase will derive from a 15-minute boost in daily time spent with digital media, which will offset a 9-minute decline in time spent with traditional media.
Article
| Mar 28, 2024
Key stat: 61.3% of US consumers think media publications should always disclose when content is created by AI, according to a May 2024 ĢAV survey.
Article
| Feb 5, 2025
The trip lasted 15 minutes. The balloon was given lift by hot air, shocking, but also has a compartment of lighter than air gas, like helium or hydrogen at the top of the balloon.
Audio
| Jan 13, 2025
Key stat: 37% of AI initiatives in the UK and US are run by the CMO or another executive, and 26% by a marketing operations team, per a November report from Invoca. Beyond the chart:. Virtually all executives want to invest in AI, according to Slack’s Fall 2024 Workforce Index survey.
Article
| Dec 19, 2024
Key Question: Which countries, formats, and channels are driving Latin America’s ad market this year? Key Stat: Although digital’s share of total media ad spending in Latin America first exceeded 50% in 2022, Argentina and Chile will reach that milestone this year for the first time, as advertisers reduce their reliance on traditional media like TV. Executive Summary.
Report
| Jul 23, 2024
Data center expansion is top of mind as Amazon spent $22.6 billion on property and equipment, up 81% YoY. AI infrastructure remains an investment priority, and most of Amazon’s estimated $75 billion capital expenditures this year will go to AWS and AI.
Article
| Nov 1, 2024
Again, Go Gators, coming out on top after four number one seeds took to the tournament and like you said, the Florida and Houston game really showed out with, it was up 22% compared to last year with over 18 million fans tuning in. Marcus Johnson:. Wow. That is a market increase. ĢAV 15 million last year, close to 18. So you said about 18 this year for the men. That is quite a significant jump.
Audio
| Apr 14, 2025
ChatGPT’s mobile moment: The latest Apple Intelligence updates put ChatGPT in the hands of more users, not just as a mobile app, but as key functionality deeply entwined with smartphone features. OpenAI’s partnership with Apple, which puts genAI in the hands of an established user base, has the potential to make AI wearables seem obsolete.
Article
| Dec 11, 2024
Finland was first, again, Denmark second, Iceland third, Sweden fourth, Norway seventh, so all five of the Nordic countries making the top seven. Canada was 15. The UK 20th, the US fell out of the top 20 for the first time since the report began, falling to 23rd. It was said it was driven largely by a significant drop in the well-being of Americans under 30, the report's authors noted.
Audio
| Mar 29, 2024
Its investments in “the most inspiring and immersive physical experiences,” which combine retail with hospitality concepts like its RH restaurants, are enabling it to stay top-of-mind with shoppers and positioning it to accelerate sales once the housing market begins to thaw.
Article
| Dec 13, 2024
Chart of the Day: Video’s view from the top. Methodology: Data is from a February 2023 Ipsos survey as cited in company blog. 1,109 US adults ages 18+ were surveyed online during February 14-15, 2023 as part of Ipsos' ongoing Coronavirus Consumer Tracker. The sample was targeted to be representative of the national population, based on the US Census Bureau's 2019 American Community Survey.
Article
| Feb 24, 2023
One key to these retailers’ success in drawing Generation Z was their use of augmented reality and self-checkout counters. Our July survey of Gen Z uncovered new insights on the group’s engagement with social media. A key point: Brands looking to reach this age cohort need to be present on multiple platforms.
Article
| Oct 27, 2023
A sample of 300 virtual creators on YouTube saw over 15 billion views across videos, live streams, and YouTube Shorts, per the report, with 1 billion coming from the US.
Article
| Apr 22, 2025
There are 15 drugs on the list including GLP-1s Ozempic, Wegovy, and Rybelsus. The list’s release marks the first step in a negotiation process between Medicare and drugmakers that is expected to occur over the coming months. Negotiated prices wouldn’t take effect until 2027.
Article
| Jan 21, 2025
Gen Z consumers and product category trends present key opportunities for growth in digital commerce. Key Question: What’s the outlook for US retail and ecommerce sales over the next five years? Key Stat: US ecommerce sales will grow by 8.7% in 2024 to nearly $1.2 trillion, comprising 16.2% of total retail sales. Executive Summary. US retail sales growth is on an upward trajectory.
Report
| Aug 23, 2024
Key Question: How quickly is OOH ad spending growing in the US, and what’s driving the growth? Key Stat: In 2027, OOH ad spending in the US will top $10 billion for the first time, following years of moderate—but steady—growth. Executive Summary. OOH ad spending will grow at a solid pace, but it will still lose share of marketers’ budgets.
Report
| Jun 24, 2024
An all-new Meta app called Edits that lets users create videos for Reels will launch on March 15. Threads launched an analytics tool and started testing ads. It also gained a tool to schedule posts and a “markup” feature that lets users draw or write on posts that they’re resharing.
Article
| Jan 24, 2025
Fifteen percent said they’ve invested in a venture capital fund in 2021-2022 that backed fintechs, and only 1% actually acquired a tech firm in the same time. Sixteen percent of respondents said they could possibly acquire a fintech firm in 2023. The big takeaway: The survey findings largely align with the trends we covered in 2022.
Article
| Dec 27, 2022
The US isn’t the only country with serious talks of TikTok bans. Japan, the UK, Germany, and France are all countries with over 15 million TikTok users each that could be left with a lot of time on their hands if TikTok bans succeed.
Article
| May 19, 2023
The news: Milli, a two-year-old online-only bank operated by First National Bank of Omaha (FNBO), closed its digital doors on November 15, per Banking Dive. On the former Milli website, FNBO now encourages customers to consider online banking solution FBNO Direct.
Article
| Dec 9, 2024