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Roblox wants to be an ecommerce platform: After a pilottesting physical goods sales with Walmart and E.l.f. Beauty, the gaming platform sees big potential in online sales.

Ecommerce sales have returned to modest growth in Western Europe as the economic outlook brightens and more people embrace the convenience of shopping via mobile phone.

US beauty demand is normalizing as price sensitivities creep into purchasing behavior: That鈥檚 good news for e.l.f. Beauty but an added struggle for Coty and Est茅e Lauder, for which China remains a hurdle.

Infinite Reality鈥檚 latest move suggests the metaverse isn鈥檛 done just yet: The company is buying virtual shopping platform Obsess in a move aimed at reimagining how brands connect with consumers online.

Gen Z spends significantly on beauty products online while favoring in-store shopping for apparel. For groceries, this tech-savvy generation relies heavily on search engines and social media to discover new products. Additionally, the trend toward low- and no-alcohol beverages is gaining momentum, as many Gen Zers embrace initiatives like Dry January.

Shoppers are least likely to trade down in the baby, pet care, and beauty categories: On the surface that鈥檚 good news for Chewy and P&G, but consumers are cutting back in other ways.

That鈥檚 twice the rate of shoppers overall, according to Basis Technologies鈥� May 2024 survey. TikTok Shop will try to contend with the major ecommerce players. The social video app鈥檚 ecommerce platform made a splash with major sales events during the 2023 holidays and in the run-up to Prime Day in July 2024.

鈥淪ocial, mobile, and video all play important roles in the Gen Z shopping experience, and their influence extends to offline channels like stores, where young shoppers seek out novel experiences that they can't get online, along with a sense of real-world community that can offer a respite from their always-online lives,鈥� said our analyst Sky Canaves.

However, ecommerce isn鈥檛 traditionally a strong suit of dollar stores, so it may require additional investments in technology and talent to create a functional, user-friendly experience. This was originally featured in the Retail Daily newsletter. For more retail insights, statistics, and trends, subscribe here.

This report analyzes shopping behavior in nine product categories, gauging the impact of traditional and digital media, as well as online and physical stores. This deck will:. Provide analysis of the key platforms that drive brand and product awareness. Break down the various research tools that consumers use in the mid-funnel consideration phase.

Luxury ecommerce gets a boost from wealthy shoppers: Our Industry KPIs data shows that spending from top-tier consumers offset softening aspirational demand.

Prestige fragrance sales soar as Gen Zers embrace scent wardrobes: That trend helped Spanish beauty company Puig deliver double-digit growth in its perfume division in Q3.

The UK is only behind China when it comes to retail ecommerce as a proportion of total retail sales. That鈥檚 why retail will be 拢1.98 billion ($2.46 billion) ahead of the pack when it comes to digital ad spending, at 拢6.74 billion ($8.38 billion). Digital growth in other industries is affecting retail鈥檚 market share, though.

On the advertising front, Instacart鈥檚 Carrot Ads is growing its B2B reach by partnering with food service ecommerce platform Cut+Dry. What it means: The new partnerships signal Instacart鈥檚 priorities in 2025 as it contends with slower growth.

Our annual report on ecommerce in Canada highlights our most recent forecasts for all flavors of retail, including brick-and-mortar, digital buying, and mobile commerce.

Fenty Beauty makes a play for gamers: The brand partnered with Netflix's 鈥淎rcane鈥� animated series that鈥檚 based on the 鈥淟eague of Legends鈥� video game to roll out a gamer-inspired collection.

Our primary research on US online beauty buyers shares insights into the evolution of consumer habits and preferences in one of retail鈥檚 most resilient categories.

Sephora targets Gen X shoppers with latest product launch: The beauty retailer is sharpening its appeal to beauty consumers over the age of 40, who spend more on prestige products than any other demographic.

China鈥檚 economic malaise has triggered 蝉丑辞辫辫别谤蝉鈥� penny-pinching tendencies, forcing retailers and quick-service restaurants into a fierce price war that is hurting profitability and fueling deflation. The country鈥檚 largest ecommerce retailers鈥擜libaba, JD.com, and Pinduoduo鈥攁re investing billions of yuan to lower prices for consumers, with mixed results.