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This is indicative of the overall digital display advertising markets in these countries. More than 9 in 10 digital display ad dollars will be traded programmatically. So lots of digital display ad spending means a similarly large amount of programmatic spending. The size of these countries’ digital display advertising markets in 2025 will be as follows:. The UK: $24.03 billion.

Meta’s ‘epidemic of scams’ is only worsening: As platforms fail to combat ad fraud, advertisers must be proactive to protect investments.