This deck aims to help solution providers approach retailers and brands with data-rich pitch slides, compelling content marketing assets, and thoughtful prospecting emails that highlight the mobile commerce opportunity. Specifically, it will:. Size the opportunity in mobile commerce. Define the key challenges surrounding customer acquisition and sales growth in mobile commerce.
Report
| Jun 21, 2024
The wallet identifies consumers by the email address they use with their bank and their bank-enrolled phone number. And Mastercard plans to eliminate manual card entry and passwords at checkout by 2030 by investing in tokenization and biometric authentication. Our take: Passwordless checkout will soon become expected by consumers. Merchants therefore need to ensure they offer it.
Article
| Dec 23, 2024
Yeah, I mean, on a personal level, I mean, I feel like very demure, very mindful, was at least a tipping point for me when I opened my email, and every single email that I had from a brand started with, "Very demure, very mindful." And I was just like enough, there's just way too much of it out there.
Audio
| Feb 15, 2025
The opportunity for healthcare orgs and third-party advertisers: According to McKinsey, a $10 billion health system could achieve a $50 million to $65 million contribution margin run rate within five years through health-sponsored ad placements (e.g., email, websites, and apps).
Article
| Dec 17, 2024
We anticipate continuing integration of genAI into search capabilities across a wide range of platforms and services, including email clients, productivity tools, social media networks, ecommerce sites, and streaming services. Google’s efforts to integrate Gemini into Gmail—helping users search and summarize emails—showcases this trend.
Report
| Aug 8, 2024
Shoppers move fluidly between channels, from social media to email to mobile. To effectively manage a nonlinear journey, your automation strategy needs to be omnichannel. Coordinate messaging and timing across platforms, so customers have a seamless experience no matter where they engage with your brand.
Article
| Dec 2, 2024
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| Jun 30, 2024
Source: MoEngage
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| Jun 30, 2024
Source: MoEngage
This deck aims to help solution providers approach retailers and brands with data-rich pitch decks, compelling content marketing assets, and thoughtful prospecting emails that highlight the ecommerce delivery opportunity. Specifically, it will:. Size the opportunity in ecommerce delivery. Define rising consumer expectations and explain brand and retailer challenges.
Report
| May 23, 2024
When asked how they become aware of banks’ products and services, millennials’ most cited channels were banks’ mobile apps, websites, and emails. Bank websites are millennials’ top source for researching banks’ offerings. They’re much likelier to use this source than Gen Zers are, at 69.0% and 52.3%, respectively. Websites also beat millennials' runner-up option, search tools, by a wide margin.
Report
| Dec 18, 2024
In with the agents: Agentspace connects NotebookLM Plus with enterprise data and applications “alongside agents that can analyze documents and emails, translate files, and bring in data from third-party repositories,” said Raj Pai, vice president of Cloud AI at Google. Shared team notebooks, which are stored in Google Workspace or Agentspace, get usage analytics and improved security features.
Article
| Dec 16, 2024
ٲ’ email sends were up 8% YoY, and mobile messages jumped 17% YoY on Saturday and Sunday, per Salesforce. That flood of messages made it difficult for any one retailer to capture shoppers’ attention. There were ample deals to be had on Cyber Monday. The average discount rate in the US ticked up to 28% from 27% last year, per Salesforce.
Article
| Dec 3, 2024
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| May 14, 2024
Source: Ipsos
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| May 1, 2024
Source: Ascend2
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| Jul 5, 2023
Source: Litmus
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| Sep 12, 2023
Source: Ascend2; RPE Origin
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| Jul 5, 2023
Source: Litmus
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| Jan 11, 2024
Source: Adlook
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| Oct 31, 2023
Source: HubSpot
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| Oct 31, 2023
Source: HubSpot
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| Jul 20, 2023
Source: Airship; Sapio Research
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| Dec 31, 2023
Source: Klaviyo
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| Dec 31, 2023
Source: Klaviyo
By shifting to AI, cloud analytics, and customer engagement, Adobe’s solutions could become critical for businesses to deliver personalized marketing across email, the web, apps, and in-person interactions. This article is part of ĢAV’s client-only subscription Briefings—daily newsletters authored by industry analysts who are experts in marketing, advertising, media, and tech trends.
Article
| Dec 9, 2024
Reports began spiking around 9am EST, with most complaints centered on Outlook email. Outage tracking website Downdetector recorded over 600 reports from the UK and more than 400 from the US early on, with disruptions also affecting users in South Africa and India. Microsoft 365’s website was also affected. Microsoft’s Service health website indicated there were no more issues at 2:20pm EST.
Article
| Dec 10, 2024