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Both surveys were conducted during March 8-24, 2023 in Australia, Brazil, Colombia, France, Germany, Italy, Japan, Mexico, Singapore, Spain, the UK, and the US. Twilio is a provider of communication and authentication technology for software apps.

Approximately 1,000 respondents were surveyed in each country: Australia, Brazil, China, France, Germany, Singapore, South Africa, Spain, the UK, and the US.

Respondents were from United States, United Kingdom, Australia, Canada, Ireland, Malaysia, New Zealand, Singapore, and Thailand.

In Asia, Japan and Singapore—often considered digital leaders—also passed the threshold, but years after China and South Korea. And of all the countries in this group, it’s Indonesia whose ecommerce sales would surge fastest after 2020, surpassing 30% penetration by 2023. There will be a lull until 2025.

It also acquired two payment platforms in Singapore, 2C2P and Anext Bank, and posted 20 positions in Singapore—one of its largest hiring pushes in the market. Now, with China’s tech crackdown largely in the rearview mirror, Alipay+ is redirecting its international expansions inward to capture the deluge of tourist commerce headed to China.

Asia-Pacific is the most coveted region worldwide for its digital video streaming growth. And the OTT video segment has been gaining steam as audiences increasingly crave high-quality content. However, players have had to stay innovative as they cope with an array of business challenges that comes along with this diverse region.

Meta is already taking steps in this direction with WhatsApp, where users in Singapore can use Stripe to pay local merchants via chat. As Facebook’s user growth slows, bringing messaging back would return an important feature of super apps to the mothership. US Messenger user growth is at a standstill.

The company remains a regional powerhouse and has weathered Latin America’s macroeconomic headwinds better than most. 2023 will be an equally challenging year, but Mercado Libre has the building blocks it needs to find success where others, like Singapore-based Shopee, have struggled.

Amazon, for example, has wielded its power to ramp up the pressure by implementing temporary bans or surcharges on Visa credit cards in certain markets like Australia, Singapore, and the UK. Fintech Disintermediation Is Intensifying Competition. Payment networks face new classes of competitors.