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I think, because TikTok really showed how social commerce can work in a new way in the US, among US consumers, and it's broadly based on the roadmap of its sister app, Douyin in China, which in just a few short years became one of China's top E-commerce players, and that's in a very, very competitive online retail market in particular.

The Biden administration wants to quickly advance plans to abolish the import tariff loophole for goods shipped directly to consumers from China, which helps keep prices low, while President-elect Trump has proposed massively higher tariffs on Chinese goods.

South China Morning Post. Tech in Asia. YouGov. ZDNet.

Nearly five years since hundreds of Chinese apps were banned from India鈥檚 app stores, some can be found in the country鈥檚 Apple Store and Google Play once again. Will this open the door for other previously banned Chinese apps?

Walmart looks to accelerate its ecommerce business in China: Working with Chinese delivery app Meituan should boost the retailer鈥檚 visibility and sales.

The wallet has pushed to capture more payment volume from inbound travelers to China and Chinese travelers abroad

Beyond the chart: China is absent from this ranking as its social users are on TikTok鈥檚 sister app, Douyin. This year, Douyin鈥檚 penetration among social users in China will be 77.4%, far higher than TikTok鈥檚 penetration in any country, per our forecast. Douyin is also a retail powerhouse in China, but TikTok users in the US have been slower to adopt social commerce.

The US is the world鈥檚 second-largest social commerce market after China, generating $68.92 billion in sales this year, per our estimates. So far, few US merchants are buying what TikTok is trying to sell. Fewer than 100 US merchants were selling on TikTok Shop as of March 2023, per The Information. To be fair, TikTok Shop only began enlisting merchants on an invite-only basis in November 2022.

One thing that I was talking about with someone from a company based in China about was social commerce. And one of the inhibitors there that they're seeing now is that the returns, when it comes to social commerce, actually tend to be quite high because you've got so many impulse purchases. And so she was curious to hear whether we expected to see the same thing as it started to take off here.

Key Stat: YouTube鈥檚 2.50 billion monthly active users worldwide outnumber those on all other digital platforms despite being unavailable in China, the biggest market in the world. This report can help you:. Develop media strategy and allocate budget for campaigns (brands and agencies).