Ä¢¹½AV

China’s latest ecommerce behemoth is a digital advertising heavyweight. PDD owns the worldwide phenomenon Temu, but Temu’s ad revenues account for only a small portion of PDD’s total. Most of the parent company’s $30.10 billion derives from inside China.

Brazil’s digital economy continues to thrive, driven by shifting advertising trends and increased social media usage. This report series explores key media consumption trends in Brazil in 2025.

Brazil’s digital advertising economy continues to thrive, driven by retail media investment, growing video ad spend, and slower social ad spending. This report explores trends shaping Brazil’s digital advertising landscape in 2025.​

These tactics have been more heavily investigated in the EU and the UK than in the US. Microsoft and OpenAI’s deal gives Microsoft 20% of OpenAI’s revenues and rights to its IP through 2030, though that partnership may be fragmenting. In March 2024, Microsoft hired nearly all of Inflection AI’s workforce and purchased the licensing rights to its software for about $650 million.

According to the Yale Budget Lab, which factors in the China and UK tariff rollbacks, prices are expected to rise 1.7% in the short term, adding about $2,800 in annual costs per household—enough to make many consumers think twice before reaching for their credit cards.

While facial recognition may hit roadblocks in the UK and the EU, looser regulations in the US could allow a free-for-all on data collection.

Even as ecommerce alcohol sales rise, physical stores continue to dominate the path to purchase. Nonalcoholic beverages and Dry January are also picking up steam.

Like the broader apparel sector, most luxury goods are imported from other markets, like the European Union, the United Kingdom, and Switzerland—which face tariffs of 20%, 10%, and 31%, respectively. Shoppers will be stuck with at least some of those costs: UBS expects European luxury goods to cost 6% more, on average, as a result of the tariffs.

UK marketers cut budgets in Q1: Economic pressures and Trump’s trade moves spark shift to performance-focused tactics and short-term gains.

On today’s podcast, we discuss the Ä¢¹½AV report, 9 Pivotal Shifts in AI, Regulation, and Advertising That Will Change the Business Landscape. Our analysts will compete in the Great Behind The Numbers Take Off – Top Trends edition, borrowing from the television show, The Great British Bake Off. In the Take Off, we will talk in-depth about how retail media, social and AI will undercut traditional search and will governments protect children from digital ad giants. Listen to the conversation with Senior Director of Podcasts and host Marcus Johnson, Senior Analyst Evelyn Mitchell-Wolf, and Analyst Bill Fisher. Listen everywhere and watch on YouTube and Spotify.

UK food price inflation is hitting record highs—but grocery sales are flat. Faced with rising bills, consumers are changing shopping habits to keep spending in check.