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Cross-selling capabilities: Banks are using apps to cross-sell, with 41% promoting credit cards to existing customers and 29% displaying mortgage rates in unauthenticated areas. Customers like when banks make relevant financial recommendations, and U.S. Bank鈥檚 recent cross-selling campaign does exactly this.

The tie-up also makes Marqeta a more attractive card partner for fintechs

Gen Zers are more likely to demand credit card features that enable mobile wallet commerce. Section 3: Challenges Facing Mobile Wallet Providers. Less than 6 in 10 small businesses accept mobile wallets as a payment option. Apple Pay dominates in-store mobile wallet payments. Apple Pay鈥檚 dominance comes despite Apple iOS and Android having roughly identical smartphone OS shares in the US.

Forty-two percent of adults in Latin America don鈥檛 have a credit card, per BCG鈥檚 analysis of World Bank data. And less than a third overall have access to alternative credit options like loans and investments, according to Mastercard and AMI. For banks seeking growth, the rise of Latin America鈥檚 consumer class signals a surge in demand for financial products and services.

Only Intuit鈥檚 Credit Karma currently offers a gen AI-powered 鈥淪ee Why鈥� feature. Credit Karma provides users with offers on behalf of its card issuer partners. Users can click to read why a particular card is being recommended to them. Credit Karma earns revenues from the issuer for the conversion. But major credit card issuers are well positioned to follow suit.

And to counterbalance any potential revenue losses from weaker spending elsewhere, issuers can also bump up annual fees for their premium cards. In July, for example, American Express raised its US Consumer Gold Card annual fee from $250 to $325. Dig deeper: To diver further into credit card trends for 2025, read our report The State of Payment Methods 2025.

Card-linked installments will be BNPL fintechs鈥� biggest competitors. Credit card providers are pushing these programs to keep payment volume on their networks. For example, Citi linked its installment offering to its travel booking platform in September 2024. And Chase launched a Travel Now, Pay Later program in July.

This could make it harder for riskier consumers to get approved for credit cards in the future

This can make it a more attractive network for issuers to partner with, given credit card rewards can make or break customer retention

Reported plans to launch Apple Pay and its credit card in the country could support growth plans鈥攊f it beats out stiff competition.

The news: Mastercard rolled out the Business Builder program with debit and credit card products designed for creators, per a press release. The program includes business-building tools from Tailor Brands to help creators simplify their business management, lower their tax burden, and reduce their personal liability for online content.

On today鈥檚 podcast episode, we talk about our latest report that looks at new features being offered by the top cash-back credit cards and how much consumers value them. 鈥� In our 鈥淗eadlines鈥� segment, we break down a recent CNBC article about some of the limited-time merchant rewards the major credit cards are offering. 鈥� In 鈥淪tory by Numbers,鈥� we discuss the Insider Intelligence emerging features benchmark that identified 49 novel qualities and carefully reviewed the feature sets of 10 popular no-fee cash-back credit cards. We also talk about free security features that customers value the most. 鈥� In 鈥淔or Argument鈥檚 Sake,鈥� our host Rob Rubin has a difficult time staying true to his position (Credit card features are so tempting!) as he debates why consumers feel certain credit card features are valuable and that they would forgo most of them for more rewards. Listen to the podcast with Rob Rubin and our analyst David Morris.

Travelers may want to let loose on vacation, but they want their premium travel credit cards to be locked down tight. The most in-demand feature of these cards is free identity theft insurance, with 53% of prospective users in the US saying it was 鈥渆xtremely valuable鈥� to them, according to our 鈥淯S Premium Travel Credit Card Emerging Features Benchmark 2022鈥� report.

Credit cards will remain the most popular retail payment method in the US through next year, with total credit card transaction value reaching $3.843 trillion in 2025, per our forecast.

On today鈥檚 podcast episode, we discuss the challenges the credit card industry is looking at over the next year. 鈥� In our 鈥淗eadlines鈥� segment, we focus on an Insider Intelligence article published at the end of August about Macy鈥檚 private label credit card sales and consider if it鈥檚 a harbinger of problems in the credit card industry overall. 鈥� In 鈥淪tory by Numbers,鈥� we center the conversation on what will happen to consumer credit card spending if鈥攐r when鈥攖here鈥檚 a recession. 鈥� And in 鈥淔or Argument鈥檚 Sake,鈥� we take up sides to discuss whether there will or will not be a recession, which is a critical issue for the credit card industry. Tune in to the discussion with host Rob Rubin and our analyst David Morris.

More than two-thirds of US consumer credit card revenues came from consumers themselves in 2022, per our estimates. Interest made up the biggest chunk at about 56% of total revenues.

A group of senators sent a letter to Synchrony and Wells Fargo about their credit cards designed for medical expenses.

Arecession would put more than $200 billion in credit card issuer revenues at risk. Issuers must be fully prepared for weakened consumers hobbled by unemployment, depleted savings, and extra debt payments. And they should prepare for the toll that deteriorating credit card spending and loan risk could take on charge-off rates, merchant fee revenues, and interest income

The bank wanted to introduce credit cards for its retail customers but gave up on the idea after shifting its strategy to weather economic headwinds.

It wants to lower the amount credit card issuers can charge in late fees鈥攚hich would hurt a key source of issuers鈥� revenues.

The atypical credit card automatically applies rewards to customers鈥� balances鈥攁 feature that can be appealing to money-conscious consumers.