蘑菇AV

Amazon can stake a claim as one of Canada鈥檚 top mass merchants, even without having physical stores. It has reached this milestone after more than three years of accelerated retail ecommerce in the country.

"It really symbolizes a new chapter for Walmart's ecommerce business," said Droesch, highlighting how the retailer continues to innovate and expand its digital presence. 6. Misfits Market.

In Latin America, video is the cornerstone of digital ad spending, particularly in Mexico where it was 48.9% of overall digital ad spending. Retail media growth: Retail media is a desirable platform for advertisers due to its direct access to consumers, first-party data and omnichannel reach.

But not all RMNs can deliver the massive shopper audiences and innovative advertising solutions needed to unlock the format鈥檚 full potential. Millions of engaged shoppers flock to ecommerce sites every month. User traffic is key when deciding where to invest.

And this week he said that he would set tariffs between 25% and 100% on goods imported from Mexico鈥攖he US鈥� largest trading partner鈥攊f it didn鈥檛 close the border. The additional costs associated with the proposed tariffs would be too large for many US retailers to absorb.

Shoppers are less willing to wait when everyday goods are locked up. For example, 53% of shoppers will wait for assistance if bath and body products are locked up and 56% will wait for makeup and cosmetics, compared with 74% for consumer electronics. Our take: Retailers鈥� efforts to rein in retail theft may have an outsize effect on their short- and long-term business.

Such rapid adoption of ecommerce has profoundly reshaped shopping behaviors among regional consumers鈥攎ost notably where and how they research products they are interested in purchasing online. How does this affect marketers? Consumers are relying more heavily on retailers鈥� digital properties for product research.

Our take: For Latin American retail and ecommerce professionals, this is a moment to stress-test supply chains, tighten communication with US partners, and monitor bilateral developments closely. Brazil and Mexico may appear relatively insulated in this round, but exposure to global inflation, shifting investor confidence, and slower trade flows will continue to challenge growth.

Our latest analysis of 12 companies in Latin America unpacks key trends in the region鈥檚 retail ecommerce during H1 2023. This will provide retail and marketing professionals with insights into the current landscape, company developments, and what trends to look out for in 2024.

The boom times for ecommerce and retail have largely passed. 鈥淚t鈥檚 going to be harder [for retailers] to identify pockets of growth and opportunity. But, the good news is that it鈥檚 not going to be that roller coaster of demand fluctuations that has been challenging for retailers to navigate over the last couple of years,鈥� our analyst Blake Droesch said.

The challenge: Chocolate makers are feeling the squeeze as cocoa powder prices have jumped nearly 16% YoY due to a global shortage, per Bloomberg. Our take: Small price increases add up鈥攅specially in an environment where consumers are still scarred by the coronavirus-era wave of inflation. Today鈥檚 shoppers are hyperaware of price hikes and increasingly willing to switch brands, delay purchases, or trade down. That puts added pressure on retailers and manufacturers to either justify price increases through quality and innovation鈥攐r find new ways to absorb rising costs without compromising brand trust.

As the region鈥檚 No. 1 retail ecommerce player by total sales dollars, Mercado Libre has the competitive edge in each of the 18 Latin American markets it operates in.