British retailers and consumers are feeling more optimistic about the economy: But shoppers鈥� price sensitivity will continue to weigh on sales growth.
Asos is working with Criteo to expand its retail media business: The retailer hopes that retail media revenues can help it navigate the challenging economic environment.
Methodology: Data is from the April 2025 Criteo report titled "The Spark of Discovery: Reigniting The Emotion of Ecommerce" in partnership with Harvard PR and Vitreous World. 6,000 consumers in the UK, US, France, Germany, Japan, and South Korea were surveyed online during February 7-17, 2025.
An improving UK economy means digital ad spending in all industries will see healthy growth this year. Retail will still lead total spend, but automotive will receive a boost thanks to significant investments.