Among ad platforms that focus on keeping users engaged, only Meta overindexes against time spent. Plenty of major ad publishers are more concerned with clicks than with time spent (e.g., Google search, Amazon), but social networks and digital video platforms need to keep users tuned in for as long as possible each day in order to thrive.
Report
| Jul 17, 2023
In digital music, Amazon trails Spotify in listeners, while in podcasts, it does not figure among the top three platforms, which are Spotify, iHeartRadio, and Apple. The only audio markets where Amazon is a leader are ebooks and audiobooks. But both segments have seen growth rates fall in recent years, and their combined revenues contribution is smaller than that of music streaming.
Report
| Aug 14, 2023
For the video version, head to YouTube at insider intelligence/podcasts, or for the audio version, it's in the same places as before, Spotify, Apple Podcasts, et cetera.
Audio
| Jan 4, 2024
But the point of those from the brand's perspective is to market themselves to Roblox's user base. And I'm be very curious to see how the FTC and trade groups respond to this little loophole that Roblox is staking out of saying, "Well, no money's changing hands." But the reality is that they're trying to acclimate their users to engaging with kind of branded content and entities within their platform.
Audio
| May 22, 2023
Adam Clark Estes of Vox, in his piece, he references P2P file sharing site Napster, which made it easy to download music for free before the days of Spotify and Apple Music. Record companies were quick to say, "Not so fast," and in 2001, a federal court ruled that Napster was liable for copyright infringement.
Audio
| Mar 18, 2024
It's very hard to track how your return on investment, et cetera, and digital audio is complicated by the fact that the leading platforms like Spotify are more interested in subscriber fee-based subscriptions than ad revenue, so they want you to pay to not hear ads.
Audio
| Sep 12, 2023
It’s up to podcast distributors like Spotify to transition away from the download-based delivery model, which would be no easy feat. But if podcast ad revenues are core to distributors’ growth strategies, it would be in their best interest to invest in a tech overhaul. So what’s an advertiser to do? Stay patient.
Report
| Aug 8, 2023
Traditional media users. TV viewers. Video-on-demand (VOD) viewers. Social media/messaging users. Digital audio listeners. Voice assistant/search users. Executive Summary. Not surprisingly given its ethnic and linguistic diversity, Western Europe doesn’t fit predictable patterns of media consumption. It’s generally a paragon of traditional media but a relative laggard in TV viewing.
Report
| Oct 30, 2023
You can see us in almost real life and see some of the charts that we're talking about on YouTube and now Spotify. If you want to watch the show, the Weekly Listen there, where of course you can listen to our voices the usual way.
Audio
| Oct 10, 2024
Obviously it's a smaller scale, because Reddit is smaller users, but-. Marcus Johnson (12:59):. True. Good point. Paola Flores-Marquez (13:00):. ... but also, our Reddit number's only track logged in users too, so it's very possible that there's a lot higher degrees of use. Marcus Johnson (13:08):. True. And then two other platforms, WhatsApp. 37% of people on WhatsApp are Millennials.
Audio
| Oct 7, 2024
With the glasses on, you can video chat, check Instagram, play a 3D version of Pong, watch YouTube videos, play Spotify playlists, use multi-modal AI to interact with everyday objects, even look at a table of ingredients to have Orion, the glasses, provide a recipe, and more. These glasses are years from production. This is just a prototype.
Audio
| Oct 4, 2024
Chart
| Jan 30, 2024
Source: Ipsos; UKOM
Chart
| Oct 31, 2023
Source: Aleph