Chart
| Apr 22, 2025
Source: Centiment; Typeform; Pipeline360; Animalz
Darden expects consumers to keep splurging on restaurant meals despite uncertainty: But dining out could be one of the first indulgences to go once tariff-related price hikes take effect.
Article
| Mar 20, 2025
The landscape: Economic uncertainty from the US-Canada trade war is putting immense pressure on Canadian retailers, as rising prices squeeze household budgets. Consumer confidence plummeted in February to levels last seen during the pandemic, according to The Conference Board of Canada.
Article
| Mar 18, 2025
US restaurant sales rose just 1.5% YoY in February: That’s one of the troubling signs in February’s weaker-than-expected retail sales numbers.
Article
| Mar 17, 2025
Chart
| Apr 15, 2025
Source: Abacus Data
Marketers can use this to recognize high growth areas of investment strategies and acknowledge the uncertainty shown in TikTok investments as a potential nudge to diversify their social ad spend.
Article
| Mar 14, 2025
Article
| Mar 13, 2025
Banks must help customers navigate growing economic uncertainty.
Article
| Mar 13, 2025
Grocery sales shifting online is a lasting legacy of the pandemic: We expect 13.7% of grocery sales to occur online this year, more than double the 6.2% share in prepandemic 2019.
Article
| Mar 12, 2025
Dick’s Sporting Goods had its best holiday quarter on record: While Q4 comparable sales soared past expectations, the retailer is tempering its outlook due to geopolitical and macroeconomic uncertainty.
Article
| Mar 11, 2025
Trump's tariff policies fuel uncertainty: How brands and retailers can best prepare amid a perpetually shifting landscape.
Article
| Mar 11, 2025
Article
| Mar 11, 2025
Amazon takes full creative control of James Bond: The $1 billion deal signals a new era of more frequent and potentially experimental Bond content.
Article
| Feb 24, 2025
Best Buy faces stiff headwinds: The consumer electronics giant warned of higher prices due to President Trump’s new tariffs, which will likely crimp demand.
Article
| Mar 4, 2025
On today’s special edition podcast, we talk about how brands are rising to the challenge of finding the right influencers and creators for campaigns. Listen to the discussion with Senior Analyst, Minda Smiley, as she hosts N’Yaisha Aziz, Global Social Media Lead at Uber, and Rodney Mason, the Head of Marketing and Brand Partnerships at LTK. Listen everywhere and watch on YouTube and Spotify.
Audio
| Feb 22, 2025
On today’s podcast episode, we discuss the new challenges facing today’s CMO and how GenAI, and now AI agents, are transforming the job. Tune in to the conversation with Senior Director of Podcasts and host Marcus Johnson, our Analyst Jacob Bourne, and the President of Zeta Global Steven Gerber. Listen everywhere and watch on YouTube and Spotify.
Audio
| Feb 21, 2025
Apple’s MacBook mostly dodged holiday weakness a few quarters ago, but shipments fell 40.5% compared to the first three months of 2022. This trend could continue throughout the year.
Article
| Apr 11, 2023
Chart
| Apr 1, 2025
Source: ĢAV
As their clients await the impacts of tariffs, banks set aside money for losses.
Article
| Feb 27, 2025
SVB leaves void of startup support in its wake: Depositors may get their money back but they’ll lose the go-to institution for young companies accessing capital. Brace for startup failures.
Article
| Mar 15, 2023
How can brands and retailers succeed in the new era of mobile-first ecommerce?
Report
| Jun 21, 2024
The future of Super Bowl advertising is multi-platform: Brands are investing in second-screen engagement and digital-first campaigns to maximize impact beyond the game.
Article
| Feb 10, 2025
Chart
| Mar 20, 2025
Source: World Federation of Advertisers; OxfordSM
VC firms scramble to keep money flowing to climate tech: After a pandemic-era funding boom, economic uncertainty threatens to undermine climate innovation. Recognizing the ROI, VC firms are taking action.
Article
| Apr 27, 2023
Tech’s nightmare becomes reality: As Amazon lays off thousands more, the talent bloodletting shows no signs of letting up. It’s a symptom of impulsivity in the tech industry that could come back to haunt it amid the tight labor market.
Article
| Mar 21, 2023