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Advertisers concerned about reaching consumers in a landscape with fewer new shows can turn to sports as an alternative. There is still a lot of content to run ads in. Even after strikes crimped production, there were still more new series produced in 2023 than there were in any year before 2019, per FX Networks data.

While the rest of the smartphone industry may be behind Apple by a year, the involvement of satellite providers, smartphone manufacturers, and companies like Qualcomm and MediaTek ensures expedient adoption.

Samsung, an Apple component supplier and the world’s biggest smartphone and TV seller, is an example of the tech industry’s broader economic troubles. The plight makes timing for domestic semiconductor expansions risky. In addition, high inflation might force the company to spend an extra $8 billion on material and labor costs to get its Texas factory built.

Apple is reportedly considering adding cameras and visual intelligence features to its wearables, per Bloomberg. But given Apple’s recent AI shortcomings, these features could be at least a year away. Key stats: 63% of US adults say AI features on smartphones will save them time, but 60% say on-device AI is just another way for companies to collect their data, per YouGov.

Apple didn’t invest in Vision Pro-exclusive content and, as of January, the headset has less than 1,900 active apps, per AppFigures. By comparison, more than 20,000 iPad apps had been created by mid-2010, a few months after the tablet’s launch. Cost factor: Meta CTO Andrew Bosworth said that pricing is key to success and that Apple may have overshot what consumers are willing to pay for.

Renovation on hold: Apple is postponing its iPad-HomePod smart hub and broader smart home plans due to delayed AI features. And some Apple AI employees are under the impression that work on these features could be abandoned altogether, forcing them to rebuild new functionality from scratch.

Retail media was the fastest-growing digital ad channel worldwidein Q3 2022, with retail media spend increasing 45% versus a year ago, according to Skai. It also gave advertisers more bang for their buck with impressions up 61% and costs per click down 12% year over year.