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The tech will help people create summaries of web articles and write responses to text messages and emails. Apple's voice assistant, Siri, will also be more conversational.

Pinterest partnered with Amazon on shoppable ads that direct users to Amazon鈥檚 website to complete their purchase. The innovations are part of Pinterest鈥檚 goal to make every pin on its platform shoppable. Other shoppable features on Pinterest include collages, merchant catalogs, and search.

Because you are seeing the average annual spend of a buy now, pay later user going up. Not as sharply as it once was, but still going northeast on the chart. Jeremy, what jumps out to you most about the BNPL space is blank. Jeremy Goldman:. Is that current BNPL users are making bigger purchases. They're also making purchases more frequently using it.

Influencer marketing once referred to an Instagram power user featuring products in posts resulting in native promotional content. It was a cheaper and more authentic-feeling alternative to celebrity endorsements and paid social ads.

On today's podcast episode, we discuss who the LGBTQ+ community are, their relationship with advertisers, and what advertisers are getting wrong. "In Other News," we talk about the battle between TikTok and Instagram for young people's attention and which X (formerly Twitter) users are leaving the platform the fastest. Tune in to the discussion with our analyst Paola Flores-Marquez.

In the closing keynote of the conference, Patreon co-founder and CEO Jack Conte outlined a revamp of the platform to enable more ways for creators to develop monetizable relationships with fans beyond the subscription model, such as ticketed livestreams and email-gated access. Other platforms want to help creators tap into varied revenue streams.

We'll see you tomorrow hopefully for the Behind the Numbers weekly listen, and email to podcast made possible by an Awin.

Spotify is already by far the biggest US digital audio streaming platform at 88.4 million users in 2022, beating out its closest rival Amazon Music by over 30 million. It鈥檚 also the biggest US platform for podcasts, at 32.2 million listeners in 2022.

They learn from user interactions and, over time, develop a knowledge base of questions and responses. Rivalry across the Big Six banks has led to wide AI chatbot availability in Canada. Users in Canada will attain the highest rate of chatbot adoption among our forecast set in the coming years. By the end of 2026, we expect that a little more than half of adults in Canada will use AI bank chatbots.

Users will be able to tap individual cutouts used in collages and see the brand price and other product metadata along with similar products to shop." So what's your take on this, on Pinterest expanding their shopping capabilities? Suzy Davidkhanian:. So I'm not surprised.

When you look at users of each platform, TikTok is second only to X, or Twitter. So if you look at Twitter users who get then use on Twitter or TikTok users who get their news on TikTok, TikTok, Facebook users, et cetera, TikTok second, and it's up 30, three zero points, since 2020. So it's just skyrocketed into second place there. (17:49):.

Key takeaway: Banks shouldn鈥檛 abandon email as a marketing channel to boost product discoverability. Instead, they should ensure their email messaging hits the right tone to appeal to younger consumers: conversational and authentic, but not patronizing. User-generated content is shaping Gen Zers鈥� consideration stage.

The thing that leapt out to me was that GenAI really turns on the fire hose because the article is pointing out phishing emails grew by over 1,000%. It's not like there were no phishing emails before generative AI came about. There are plenty, there are enough.

On today's podcast episode, we discuss the quick adaptation and rejection of Threads by Instagram users, the complicated costs of bundling streaming services, where TikTok falls on the list of most influential social media apps, and more. Tune in to the discussion with our director of reports editing Rahul Chadha and analysts Evelyn Mitchell-Wolf and Max Willens.

On today's podcast episode, we discuss how marketers are using GenAI, how its affecting media plans, and whether GenAI鈥檚 usefulness for advertisers will be similar to the calculator鈥檚 effect on mathematicians. "In Other News," we talk about which platforms users are paying most attention to social media ads on and Chase bank using spending data to help advertisers target folks. Tune in to the discussion with our analysts Max Willens.

Telecom: Includes point-to-point communications services, such as telephone voice and data communications, two-way mobile/cellular communications services, and other nonvoice message communications services (e.g., email and fax); includes multichannel video providers on a subscription fee basis (e.g., broadcast TV, cable TV, satellite TV, telco/fiber operators, etc.).

Next up, if we were to look at the combined total of TikTok and Douyin user numbers around the world, Douyin being the Chinese counterpart, TikTok owned by ByteDance, of course. If we were to look at the combined total of those users, what percentage would the US loss of users account for out of that total? So what percent would that 102 million users being wiped off the slate count for?

Facebook, Instagram, and Snapchat users can now shop Amazon directly from their feeds, writes our briefings writer, Daniel Konstantinovic. The social platforms users will be able to buy select products directly from Amazon all within their feeds.

On today's episode, we discuss what the biggest impact of generative artificial intelligence (AI) will be, whether time spent with ad-supported media is falling, why Lululemon is looking to sell its connected fitness company Mirror, the battle between SMS and email, what makes a shopping experience convenient, which country could see its population cut in half; and more. Tune in to the discussion with our vice president of content Suzy Davidkhanian, and analysts Blake Droesch and Paul Verna.

The platform that I use for email, for example, in the past few months now has an AI feature for proofreading and helping shorten emails and adjust tone that it didn't have a year ago. And so it's not like these are sneakily being brought into companies, but sometimes some of the very tools that people we're working with are already getting enhanced by ai.

Contact/demographic data, such as a person鈥檚 name, title, role, phone number, email address, department, and social profile. Firmographic data, such as company revenues, industry, number of employees, North American Industry Classification System (NAICS) codes, office locations, and competitors.

Spending on these other options鈥攚hich include classifieds and directories, email, lead generation, and mobile messaging鈥攚ill tick down this year and not grow much next year. But it is still a noteworthy metric given the scale of the dollar figure. CPG companies like video advertising鈥攂ut not quite as much as other industries do.

I will just throw out my disclaimer again that I saw that email late, and so I'm playing the role of the Washington Generals in this competition. I basically have two things that I can hang this argument on. One is that the growth in share that we are seeing even in our own forecast is starting to slow.

I guess one part of the problem here, finally, WhatsApp, they limit group sizes to 1,000 users. Telegram, you can have up to 200,000 users in a group. And so it does seem like regulating... Sorry, trying to moderate any of this content is just an absolute nightmare, but we'll see. That's what we've got time for the story of the week. We move now, folks, to a debate of the week.