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To keep up this momentum, Clover launched in three new markets鈥擝razil, Mexico, and Australia鈥攊n 2024 and expanded its merchant network. In Q4 alone, CloverSport partnered with new venues like TD Garden and the Milwaukee Brewers鈥� American Family Field. And Clover Restaurant partnered with a hotel operator on 2,000 hotel-based restaurants.

Many TikTok Shop sellers are also China-based or ship from China. The tariffs could weaken consumer spending power. As of this writing, the de minimis exemption remains in effect. But some tariffs, including those on steel and aluminum, have been implemented and expanded to include more countries than China, Mexico, and Canada.

Paysafe鈥檚 iGaming solution is active in the US, Canada, Europe, and a swath of Latin America including Argentina, Colombia, and Mexico. The company has also been beefing up its iGaming capabilities: It launched a pay by bank option in the US in April to make the deposit and payout process quicker. Paysafe鈥檚 Brazil rollout should help it grow in the industry.

Its Old Navy label gained share with lower-income shoppers in Q4, while Gap won over middle- and high-income consumers.

Most of the growth is tied to ever-rising retail ecommerce. Retail media鈥檚 valuable first-party data is now being used for ads targeted in-store and in nonendemic channels like CTV. Google, Meta, and Amazon still dominate the ad spending landscape. The triopoly鈥檚 share in Canada is among the highest in the world.

Mexico, which faces a potential 25% tariff, is the leading source of these imports. Meanwhile, climate change will likely continue to disrupt agriculture, with last year鈥檚 adverse weather driving up prices for staples like cocoa, coffee, and oranges. GLP-1s will shift consumption patterns: Roughly 1 in 8 US adults have already taken a GLP-1 drug, per KPP, and that number is likely to rise this year.