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It also includes amusement and recreation, box office, film, music, OTT video platforms, sporting events and ticketing, and video games (excluding video game hardware). Retail includes mail orders/catalogs, restaurants/fast food, drugstores, retail stores, cosmetics stores, and merchants of apparel, home furnishings/textiles, toys, pet food/supplies, appliances, jewelry, and general merchandise.

Netflix and YouTube are siphoning subscription revenues from pay TV’s losses. By the end of 2025, more than half of US video subscription revenues will go to streaming services.

The beta feature simplifies music remixing for creators, signaling YouTube’s push to rival TikTok in video innovation.

The symbiotic relationship demonstrates the growing convergence between social media and music streaming platforms—and emphasizes platforms’ focus on reducing friction in the music discovery and consumption process.

I think we also, we look at trends that fit our DNA, so music, fashion and culture. And here's an example of something that we created or co-created I should say, in partnership with Dudette with a sign. For the Megan Thee Stallion campaign, we had Dudette with a sign walk around of course with a brand message.