Article
| May 1, 2025
Article
| May 9, 2025
Forecasts
| Mar 19, 2025
Source: ĢAV Forecast
Forecasts
| Mar 19, 2025
Source: ĢAV Forecast
Positivity pays on Pinterest: A new study determined that platforms deemed “positive” can significantly boost ad performance.
Article
| Mar 28, 2025
Pinterest will start labeling AI-generated images: The change is likely an attempt to maintain the platform’s user base without sacrificing the lucrative potential of AI.
Article
| Mar 4, 2025
Forecasts
| Apr 7, 2025
Source: ĢAV Forecast
Forecasts
| Mar 19, 2025
Source: ĢAV Forecast
Forecasts
| Apr 7, 2025
Source: ĢAV Forecast
Forecasts
| Apr 7, 2025
Source: ĢAV Forecast
Forecasts
| Mar 19, 2025
Source: ĢAV Forecast
Forecasts
| Mar 19, 2025
Source: ĢAV Forecast
Forecasts
| Mar 19, 2025
Source: ĢAV Forecast
On today’s podcast episode, we discuss Meta’s AI plans, the real story behind Snapchat’s growth, and how Pinterest has evolved. Tune in to the conversation with Senior Director of Podcasts and host Marcus Johnson, Senior Editor of Briefings Daniel Konstantinovic, and Senior Analyst Minda Smiley. Listen everywhere and watch on YouTube and Spotify.
Audio
| Feb 24, 2025
Article
| Feb 7, 2025
Article
| Feb 7, 2025
Forecasts
| Oct 29, 2024
Source: ĢAV Forecast
Some advertisers’ budgets are shifting: Paid media traffic rises for Google and Pinterest after TikTok’s brief shutdown and Meta’s moderation changes.
Article
| Jan 21, 2025
Instagram shoppers and millennials are top spenders. TikTok shoppers buy most frequently. Gen Z has mixed habits on Facebook and Pinterest.
Report
| Aug 29, 2024
Social, search, and CTV ad spend trends in Q2: Meta, LinkedIn, Pinterest, Google, and Microsoft show strong performance overall, driven by AI, innovative ad formats, and global expansion—highlighting the increasing importance of digital advertising across various platforms.
Report
| Aug 19, 2024
Our user forecasts for Facebook, Instagram, TikTok, Snapchat, X, and Pinterest in Canada highlight an expanding platform mix increasingly divided by age demographics.
Report
| Jun 7, 2024
Forecasts
| May 31, 2024
Source: ĢAV Forecast
Forecasts
| May 14, 2024
Source: ĢAV Forecast
Forecasts
| May 19, 2024
Source: ĢAV Forecast
Pinterest gets an Amazon bump, but the holiday is gray: A lower- than- expected Q4 forecast and heavy spending sent its stock tumbling.
Article
| Nov 8, 2024