Chart
| Nov 1, 2024
Source: ĢAV
Chart
| Nov 1, 2024
Source: ĢAV
The potential of AI-driven visual interactions: Cameras on smartphones and wearable devices can make AI more context- and location-aware and can drive interactions, user engagement, and subscriptions. Apple is reportedly considering adding cameras and visual intelligence features to its wearables, per Bloomberg. But given Apple’s recent AI shortcomings, these features could be at least a year away.
Article
| Mar 24, 2025
A voice assistant is intelligent software that responds to voice command and runs on various devices, including smartphones, speakers, desktop/laptop computers, tablets, smart wearables, game consoles, TV consoles, VR headsets, cars, and internet of things (IoT) devices. Examples include Amazon's Alexa, Apple’s Siri, Google Assistant, Microsoft’s Cortana, and Samsung’s Bixby.
Article
| Jun 20, 2025
But younger consumers spend more on discretionary wellness items, such as health-tracking devices like wearables, mindfulness apps, and self-massage tools. And older generations are more likely to focus on the basics, including vitamins and eye care products, but spend less on most discretionary wellness categories.
Article
| Jun 18, 2025
Gemini is replacing Google Assistant on Wear OS smartwatches, with support for tasks like setting reminders and sending emails. The Gemini Live voice assistant is also coming to Android Auto and Google TV, offering hands-free access to generative AI (genAI) tools such as summarizing the day’s news or asking it to play a movie.
Article
| May 14, 2025
A focus on longer battery life and lighter design could secure a lead over Samsung in the high-growth wearables market.
Article
| Oct 1, 2024
Meta’s Orion glasses could redefine wearables: Zuckerberg’s vision for a smartphone-free future is clear, but Orion’s massive $10,000 production cost stands in the way of mainstream success.
Article
| Sep 26, 2024
Insecure smart devices fuel massive botnets like Mirai, enabling larger, more frequent attacks. Geopolitical tensions. State-sponsored actors and hacktivists increasingly weaponize DDoS in cyber conflicts. Ransom and extortion. Attackers use short, hyper-volumetric strikes to cripple businesses for quick payouts. Cheaper attack tools.
Article
| May 6, 2025
From voice-activated AI to cutting-edge wearables, Meta's latest updates signal a push to dominate emerging tech markets.
Article
| Sep 25, 2024
The Android Show will highlight the expansion from smartphones to wearables, cars, and TVs and as a conduit for Gemini’s AI features. The timing is critical given Samsung, OnePlus, and Chinese brands like Xiaomi, Oppo, and Honor are pushing aggressive new designs, AI features, and custom ecosystems. What’s Google trying to fix?
Article
| Apr 29, 2025
The topline findings across all age groups:. 66% are willing to share medical data with a clinician. 58% have used virtual care in the past year. 54% track at least one health metric digitally. 53% own a wearable or connected health device.
Article
| Mar 18, 2025
Report
| Feb 24, 2023
Only 28% of consumers have bought or plan to buy a wearable, and just 27% are considering video game consoles. The interest in buying phones and computers now is unsurprising, considering that major companies like Apple, Google, Huawei, and Xiaomi manufacture or source those items from China.
Article
| Apr 18, 2025
Privacy and trust: Microsoft faced trust issues last year, notably with its ill-received Recall activity tracker. With these advanced abilities, the company is trying to emphasize user control. Microsoft said that users can decide which types of information Copilot remembers or opt out of the memory feature entirely. Copilot doesn’t use chat data or prompts for AI training.
Article
| Apr 7, 2025
Future consumer use cases: If the technology makes its way into a mainstream Meta product, it could be used as a health-focused wearable or offer remote assistance with tasks. The glasses’ real-time health metrics could facilitate an AI fitness coach that measures metrics like calories burned or speed, similar to an Apple Watch.
Article
| Feb 28, 2025
Forecasts
| Jan 13, 2023
Source: ĢAV Forecast
Ownership of wearable technology lagged in Indonesia. For both smart wristbands (5.3%) and smartwatches (16.0%), the country ranked last in the region. Malaysia. Malaysia’s desktop/laptop/tablet usage (3:39 daily) led the region. Mobile device usage was higher at 4:40. This places Malaysia at No. 3 in the region, 27 minutes above the regional average.
Report
| Oct 30, 2024
The largest YoY change was a 3.6-percentage-point increase in smartwatch ownership. This growth brought smartwatch adoption to 31.1%, surpassing the regional average of 28.1% and indicating increasing interest in wearable technology. Portugal demonstrated the second-highest social media usage rate in Western Europe, with 99.2% of respondents on social media platforms.
Report
| Oct 30, 2024
Smartwatches, another wearable technology, had a 26.1% penetration rate, up 2.8 percentage points YoY. VR headset ownership was still niche at 4.7%, a decline of 0.9 percentage points YoY. This put China at No. 21 out of 49 countries globally for VR adoption. Smartphone ownership in China was nearly universal at 97.4% (ranking No. 23 among GMI countries).
Report
| Oct 30, 2024
The bigger picture: Google Wallet previously added tap to pay support for its kid-focused Fitbit Ace LTE through partnerships with Greenlight and Acorns. And it’s not the only mobile wallet to launch kid- and teen-oriented payment features. Apple Cash Family lets parents load money into their children’s accounts and limit who they can send money to. Apple Card also has a family feature.
Article
| Mar 20, 2025
Ownership of wearable technology in Japan ranked last globally. This was the case for smart wristbands (2.9%) and smartwatches (11.9%). Game console ownership in Japan ranked in the middle of the pack (No. 23) globally. The country’s unusually high ranking is likely due to the presence of powerhouse domestic manufacturers, including Nintendo and Sony. South Korea. Time Spent With Media.
Report
| Oct 30, 2024
Most smart wearable users in the US are between ages 18 and 44, but the fastest-growing audience is older.
Article
| Mar 2, 2023
On today's podcast episode, we discuss what to make of the deal between the writers and studios, whether we'll soon be interacting with synthetic social networks, if AI can really improve customer service, wearable AI technology potentially replacing the smartphone, how much people have saved for retirement, and more. Tune in to the discussion with our director of reports editing Rahul Chadha, director of forecasting Oscar Orozco and analyst Max Willens.
Audio
| Oct 6, 2023
The news: Apple delaying its AI-enhanced Siri voice assistant could push back plans to release smart home and wearable services and devices. The change affects a wider Apple Intelligence rollout and raises doubts about Apple’s ability to compete with Google and Amazon in AI products. The reason for the delay? Apple’s executives found the features didn’t work as advertised in their internal testing.
Article
| Mar 10, 2025