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The Meta-owned company's determination to overcome regulatory hurdles could signal bigger international ambitions

Tariffs could add $12,000 to new car prices, drive up costs for electronics, and inflate grocery bills. Marketers must pivot to value-driven messaging as economic uncertainty reshapes spending.

Latin America is also a vulnerable spot for Amazon. Mercado Libre is building momentum in countries like Brazil, Mexico, and Argentina. There is far less retail media ad spending in the region than in China鈥攂ut it鈥檚 growing much faster. Retail media is hottest in Latin America, though the outlook is positive everywhere.

Over three-quarters (76%) of US adults have used generative AI (genAI) for communications or writing tasks at work, according to an October 2024 survey from Google and Ipsos.

Google and Meta landed slightly below expectations in Q3, allowing a collection of hungry competitors to inch ahead. But overall, the ad industry remains healthy. Sports events drove streaming and CTV to record gains, and retail media continues to be the sector鈥檚 fastest-growing ad channel.

Facing global trade tensions, Apple is pumping billions into US-based production鈥攑otentially sweetening the deal for future tariff exemptions.

The same is true for international expansion: Ad revenue growth was strongest in Meta鈥檚 rest of world segment, which includes Latin America and Africa, at 33%. LinkedIn becomes more social. LinkedIn helped Microsoft鈥檚 bottom line as it added subscribers and engaged them with video content. Its revenues rose 10%. Revenues: $4.57 billion (10% YoY increase).

On today鈥檚 podcast episode, we discuss the many definitions of an 鈥淎I agent鈥�, why they鈥檙e so hard to build right, and what comes next. Join Senior Director of Podcasts and host Marcus Johnson, Analyst Jacob Bourne, and Vice President of GenAI Dan Van Dyke. Listen everywhere and watch on YouTube and Spotify.

President Trump plans a 25% tariff on imported vehicles: The tariffs add to the growing challenges facing consumers.

"Severance" drives record Apple TV+ engagement: The streamer saw a 126% surge in new subscribers, proving the impact of high-quality original content.

The Washington Post backs out of six-figure 鈥淔ire Elon Musk鈥� ad: The decision raises questions about when鈥攐r if鈥攂rands should weigh in on political issues.

Where this leaves competitors: Some US banks are trying to build inroads in Latin America. To do so successfully, they'll need to:. Focus on offering personalized financial products that meet the evolving needs of tech-savvy users in Mexico and Brazil.

The payments provider maintained impressive POS growth given heightened competition in the space

Despite having little presence in China, Google faces an antitrust probe amid a rising trade war, suggesting regulatory pressure could be used as a geopolitical bargaining tool.